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Yves Saint Laurent becomes Saint Laurent Paris: New Branding & Logo

By July 24, 2012 Fashion

I am sooo very afraid to say that Yves Saint Laurent will be no longer 🙁 Well, as a name that is. Yves Saint Laurent is re-branding, and changing it’s name to ‘Saint Laurent Paris’. The reason I am sooo very afraid to say it, is because I absolutely love going into my mum’s drawers and putting on some ‘Yves Saint Laurent’ lipgloss. It makes me feel all grown up and special, but now it’s just Saint Laurent. Not so special. Take a look at there new branding here…

Yves Saint Laurent becomes Saint Laurent (Picture found via Telegraph.co.uk)

If my mum buys any new lipgloss now, I won’t be feeling very special any more 🙁 Farewell ‘Yves Saint Laurent’, bonjour ‘Saint Laurent Paris’!

 

 

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