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How To Support Fashion Revolution Day… 18th – 24th April

By April 17, 2016 Ethical

So as you will know from the past couple of years, I’m a big supporter of Fashion Revolution, so this is just a quick reminder for those of you who are new around here (or just new to Fashion Revolution Day in general)… it’s also a great way to refresh your mind on how to support the campaign even if you’ve joined in before…

How to Support Fashion Revolution Day - April 18th - 24th 2016

How to Support Fashion Revolution Day - April 18th - 24th 2016

On the 24th April 2013, 1,134 people were killed and over 2,500 were injured when the Rana Plaza complex collapsed in Dhaka, Bangladesh. That’s when Fashion Revolution was born. The campaign and it’s supporters believe that 1,134 is too many people to lose from the planet in one factory on one terrible day to not stand up and demand change.

On 24 April every year, Fashion Revolution Day brings people from all over the world together to use the power of fashion to change the story for the people who make the world’s clothes. Fashion needs to become a force for good. The aim is to transform the fashion industry into a transparent one and that all starts with the question… who made my clothes?

How to Support Fashion Revolution Day - April 18th - 24th 2016

One of the main ways to get involved is through social media, asking the all important #whomademyclothes hashtag. Send a picture or selfie of your clothes, inside out, with the label showing and tweet the brand, to ask who made it. Keep trying if you don’t receive an answer – it should be an easy question to answer for all brands, no matter how big or small. Here’s an example tweet (click to use it!)…


I’m [name] and I want to thank the people who made my [clothes] Hi @ [brand] #whomademyclothes? @Fash_Rev


If you’re a blogger, then make use of the resources on the Fashion Revolution site to make up your own images for your blog and social media. Spread the word to as many of your followers as possible!

How to Support Fashion Revolution Day - April 18th - 24th 2016

If you’re out and about shopping over the next week (and well… anytime), make sure to hit up your local charity, vintage and second hand shops! Don’t be scared… just go in, take a look and save some money! Change your mindset… think about where your clothes are coming from and how they effect the world we’re living in, and the people in it. Don’t buy something just because it’s cheap – think about the alternatives. DIY and revamping is also included! It all counts.


TDP Archive: The Importance of Second Hand Shopping // Starting An Ethical Wardrobe // Ethical Directory


How to Support Fashion Revolution Day - April 18th - 24th 2016

One of the biggest and most important things to do is… educate yourself! Learn more about why these sorts of issues are effecting the fashion industry. If you wear clothes, then you should know about wear they come from and what happens after we let them go, right? Right. One of the best documentaries that I can personally recommend, is The True Cost. I’ve written about it before, but I don’t mind bringing it up again. Please watch it and let me know what you learnt!



Reading Material: The Label Doesn’t Tell The Whole Story // Rana Plaza // The Plastic Age


Let me know if you get any responses from your favourite brands in the comments! Let’s do this together!

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The True Cost Movie | My Thoughts, 40% Off & FREE Download

By June 6, 2015 Fashion

 If you haven’t seen me nattering away on Twitter, then you won’t have seen my tweets about a new documentary film called, The True Cost. I first discovered it on the Business of Fashion YouTube channel (which I would highly recommend subscribing to) and had been waiting for the launch day ever since. I thought I would discuss the movie and what I’ve taken from it, to hopefully inspire you and get you all to watch it. Sorry if this is a long one… if you read all the way you might find a 40% off surprise at the end!

The True Cost Movie - Fashion Documentary - 40% Off Discount Code

The film itself probably isn’t suitable for all age groups. There are a couple of graphic scenes, so please watch at your own risk, or at least ask your parents first if you’re under 13.

First of all, the film in summary: The True Cost is a documentary film about the true costs of fashion. It talks about (what I like to call) ‘diseases’ of the fashion industry. Whether that be in production or in the end, consumption. I do have to admit, it makes your stomach flip inside out. You feel a sense of guilt as you watch what is before your eyes, but I think that it is the only way anyone can get the message across. You may be thinking, why the guilt? What have you done wrong? Well, it depends who you are.

As I just mentioned, the film talks about everything from production to consumption, and I believe it is important to define what we mean by that. What exactly is a ‘consumer’? In my opinion a consumer of (mainly, fast) fashion is somebody who literally, consumes. Its somebody who takes what they can, because they can.

The True Cost Movie - Fashion Documentary - 40% Off Discount Code

I don’t think I am a consumer. I don’t buy things just for the fun of it… I don’t live in a world where I run into a shop on Black Friday screaming because the deals are just SO inviting. I live in a world where I buy what I want when I need it.

Okay I admit, I don’t necessarily need any more clothes, but I never buy things just because. I’m not trying to excuse myself at all… but I do understand the problems in buying dirt cheap. Now that the problems have been put in front of me, I think more about the item and what its been through. I absolutely adore second-hand shopping and actually find it slightly more satisfying when I find something that is my style. Its like a treasure trove… but you’re not just buying, you’re recycling too.

But, I am part of the problem, and you probably are too.

We should all know about the Rana Plaza disaster by now; 1,133 people died (and 2,500 were injured) in 2013 when the factory in Bangladesh collapsed. It was the factory home to many well known western brands including the ‘almighty’ Primarni… I mean, uh, Primark. It was also the workplace of many women (and men) of which provided them with around $50 a month (or much less) and extremely poor living conditions.


CLICK TO TWEET: Share a quote from this post and get even more people involved. Educate as many people about the true cost of fashion…


The True Cost Movie - Fashion Documentary - 40% Off Discount Code

The factory collapsed on April 29th 2013 after several employees noticed cracks appearing on the walls. You may recognise this date as Fashion Revolution Day which started exactly 1 year after the disaster.

If you watch The True Cost, you will soon understand that this is not the only ‘disease’. It isn’t just the fact that Rana Plaza collapsed and killed many, that makes it so important. It’s also the fact that even the fabrics, leathers and materials that go into these cheap clothes, are harmful. Chemicals used on the farms are dangerous, and there are already many cases which show that we could should be doing better.

It has really made me start to think that the industry, including the consumers, just keep putting a one word excuse in front of them… money.

The True Cost Movie - Fashion Documentary - 40% Off Discount Code

If the industry, and all the major companies and corporations really cared about the people, the environment, the future and their credibility, they would stop putting it all down to money. Did you know that a t-shirt in the US would cost 3 cents more if the factory workers in places just like Bangladesh were paid enough to live under standard living conditions?

Yes, there are middle men in between, but if it is over us and the consumers spending a few more pennies, the H&Ms and the ZARAs of the world having to spend a few more too, and mothers in the garment factories having to send their children away because working in a factory is the only answer, meaning their children aren’t being educated or looked after, then that is sickening.


CLICK TO TWEET: Sharing this blog post will already start putting the message across. Spread awareness for the true cost of fashion…


The True Cost Movie - Fashion Documentary - 40% Off Discount Code

That is where my guilt comes in. I’m giving my money to companies that don’t actually care that much about anything other than what goes into their pocket. I don’t shop with them that often, but it really does make me wish I could do more.

Right now, what I can do is influence you, my readers. I can change your view on things, make you watch The True Cost and other documentaries to educate yourself on topics that effect you, the world and many individual families. I can also avoid consuming products from these shops as much as I can (I know that for some of us on tighter budgets, it is harder. It often feels like the only option). I can buy second-hand items which also recycles items that are perfectly usable. I can support and promote brands that are doing all the right things, like People Tree for example.

I know that isn’t much. If I could, I would be doing so much more. You could be too. Think about what you could be doing. Don’t think that what you could be doing as worthless because if we all thought that then we would get nowhere. If we didn’t vote for our favourite contestants on Britain’s Got Talent, then nobody would win. Use your voice and spread the word because you can. Speak for the families and workers who get beaten and killed for wanting something that is totally human and fair.


CLICK TO TWEET: Think about what you could be doing and ask your followers to start joining in too. Change the industry one step at a time…



The True Cost Movie - Fashion Documentary - 40% Off Discount Code

SUBSCRIBE TO MY NEWSLETTER FOR 40% OFF THE TRUE COST & A FREE “Change The Industry” CHECKLIST

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To really get the ball rolling, the creators of The True Cost have given you guys a discount code for 40% off when you buy the movie directly from their site via VHX. To get your discount code, simply subscribe to my newsletter (click the link or use the form above) and in the “Subscription Confirmed” email, there will be a code and also a FREE checklist for you to start changing the industry.

Try and achieve all of the simple tasks on the list! Complete them knowing that even if what you do is small, it’s still making a difference. Tiny grains of sand make up the most luscious beaches, so start small and make this problem become a BIG issue.

It’s not just the companies and brands responsibility, it’s our job too.

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The Importance of Second Hand Shopping for Fashion Revolution Day 2015

By April 23, 2015 Ethical

Tomorrow (24th April 2015) is Fashion Revolution Day! If you’re not sure what that is, well I’m here to explain. Fashion Revolution is a campaign to raise awareness of the true cost of fashion, show the world that change is possible, and celebrate all those involved in creating a more sustainable future. I’m quite passionate about the whole thing and I believe you should be too. There’s quite a good explanation over on Huffington Post too!

~ SUBSCRIBE ON YOUTUBE ~

As part of Fashion Revolution Day this year, they’re trying to get as many bloggers, writers, YouTubers and influencers to share a “#Haulternative” video or blog post. The idea is to inspire as many people as possible to get back into the charity shops, raid through jumble sales, purchase vintage gems and think more about expensive, quality, investment buys than huge hauls of cheap and cheerful items.  I think it’s such a great idea and it shouldn’t just be aimed at bloggers either; YOU should get involved too.

You can watch my #Haulternative video above. I’ve picked out a few of my favourite second hand items. Some of them were seriously cheap and look seriously cool among most of my wardrobe. If you are inspired by this video and blog post, make sure to let me know in the comments! I’d love to know what you purchase…

fashion revolution day - second hand shopping

I didn’t want to just talk about some of my favourite pieces though, I wanted to talk about why second hand shopping is actually really important. In my opinion so many people shy away from charity shops and jumble sales because I suppose the idea is a little bit odd. You’re wearing something that a stranger has already worn before. I get it. It is kinda’ weird, but when you think about the positives of buying second hand, you’ll probably want to go shopping straight away…

fashion revolution day - second hand shopping

You’re helping the environment…

Clothes that you pick up from the charity shops and vintage stalls have been worn before, and they’re there to be worn again. It’s fashion’s way of recycling. This stops clothes from being chucked into the landfill sites and being completely wasted. A perfectly usable pair of jeans could be sat there in your local Oxfam waiting to be worn again! If you remember that you’re helping the planet and reducing waste when you purchase, then you should be able to forget that someone else has worn the same jeans.

Second hand clothes come with a purse-friendly price tag…

Unless you’re shopping at a top end vintage designer store, most second hand items will be cheap as chips. You can watch my video just to see a few of the bargains which I have picked up. I mean, who can resist £1 KENZO shorts?! The more expensive charity shops tend to be those with higher quality, more interesting pieces but even then you probably won’t be spending more than £25, which in my opinion is still a bargain. So if you’re on a budget, get down to your town’s weekly car-boot sale and find something for less!

Purchasing items at charity shops and jumble sales doesn’t just help your wardrobe…

It’s in the name, “charity” shops! When you buy, you support a good cause. I’ve listed below just some of the places your money goes at popular charity shops across the UK…

…but don’t just think only charity shops help! Things like car-boot sales and jumble sales help your community! Even on eBay, you help somebody out by putting a few coins back into their purse 🙂

Oxfam

Oxfam spends it’s donations on… emergency response, campaigning for change and development work. 

Sue Ryder

Sue Ryder spends it’s donations on… hospice and neurological care for people facing frightening and life changing conditions. 

Red Cross

British Red Cross spends it’s donations on… first aid care for global emergencies. 

Heart Foundation

British Heart Foundation spends it’s donations on… live-saving research for heart conditions. 

Cancer Research

Cancer Research spends it’s donations on… researching ways to prevent, diagnose and treat cancer.  

 

Most pieces are as good as new…

As I mentioned above, a pair of perfectly usable jeans might be out there waiting for you, but not just jeans! I’ve found so many pieces (like the ones in my video) that are in perfect condition and look as good as new. So you don’t have to worry about anyone thinking you shop second hand… and if you do feel worried, or anyone does mention it, direct them to this blog post and explain why it’s much better to be wearing someone else’s clothes than something brand spanking new!

fashion revolution day - second hand shopping


Ask the brands you wear #WhoMadeMyClothes Share your #Haulternative


Those are only a few of the amazing positives of shopping second hand. I hope it has inspired you in some way! I definitely want to start buying more second hand pieces, because you really can find some brilliant pieces in your price range. And, if you do, make sure you not only share your #Haulternative shopping spree, but make sure you tweet the brand that is on the label with #WhoMadeMyClothes to see where it came from! Now go and get spreading the word!

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Creating the Best Wardrobe with Nike Making App

By April 24, 2014 Fashion

Howdy! *waves* Today I have another different kinda’ post like my last one, and it’s all in support of Fashion Revolution as today is the day people! Are you wearing anything #InsideOut? If you are make sure you tweet @TollyDollyPosh and @Fash_Rev with what you are wearing! Anyway, back to the post… P.S There is still time to nominate my blog!

Whilst researching more about where our clothes come from, I found out that Nike had created an app for designers (or everyone in general) to help them make better decisions on what fabrics they use when doing their collections. The App is called ‘Making’ and you can download it free from the App Store here. It basically shows you what fabrics are best for certain aspects of the process, like power usage, water, waste and even the chemistry behind it. I decided I wanted to use the App to find out which of my favourite pieces of clothes, really should be my favourite.

How did I calculate it? On the App, it gives positions from 1st to around 35th, using these positions, I could make averages which could help me find out what pieces I should really appreciate the most. For a piece which is only made of 1 fabric, I looked at it’s positions in each category, added them up, and divided them by the total of categories (i.e an average/mean), and that gave me the average position for that 1 garment. For a piece which is made of more than 1 fabric, I made the averages for each fabric, then multiplied each average by the percentage. So if a piece was 25% Cotton, I would times it by 0.25, then I would do the same to the other fabric(s), and add the totals up! The totals I have, are positions which match to the Nike Making App, so the highest position, will be the best piece in my wardrobe!

nike making app fashion revolution day nike making app fashion revolution day nike making app fashion revolution day NEON EMBROIDERED DRESS (ASOS): 95% COTTON + 5% POLYESTER – ESTIMATE

This is probably one of my favourite pieces in my wardrobe… well one of the newest ones at least. It was such a bargain in the ASOS sale, and I love it! Unfortunately though, the scores didn’t make me feel too good about it. For it to be so high on the amount of water it took to make it, and for it too use quite a lot of power, means it wasn’t such a great piece after all. Of course, I still love it, and I can’t do much about it now, but it’s a shame that it really did take such a toll on the environment. Overall Cotton comes in at 21st place (for the 95%) on average, with the Polyester (used for the orange thread) comes in at 1st, which isn’t too bad, but that is for just that 5% used.

COMPARING COTTON TO SILK

Power – Cotton uses 69% less WaterCotton uses 103% more Waste – Cotton creates 6% more
Better option – I can’t decide! It’s probably 50/50 for this one.

nike making app fashion revolution day nike making app fashion revolution day nike making app fashion revolution day

NIKE FREE TR FIT 5.0* (JD SPORTS): 25% RUBBER + 25% EVA FOAM + 25% POLYESTER + 25% COTTON – ESTIMATE

Seeing as I used the Nike App, it would be wrong not to include my Nike Free’s. I honestly do love them, and they are super duper comfortable. You can read my full review on them here. Unfortunately I couldn’t find the fabric percentages for them, or get an answer quick enough, so I went with a rough amount of 25% for each fabric… Other than the Polyester and Cotton, they come up quite strongly. Rubber is actually the best fabric for shoes according to the App, which I think is awesome! We should all embrace our wellies and what ever other rubber made shoes are called… perhaps?! EVA Foam is the padding you find in some shoes, and especially Nikes, FYI!

COMPARING EVA FOAM TO LEATHER

Power –  EVA Foam uses 91% less Water – EVA Foam uses 22% less Waste – EVA Foam creates 12% more 
Better option – EVA Foam

nike making app fashion revolution day nike making app fashion revolution day nike making app fashion revolution day PINK COAT* (ARK): 80% POLYESTER + 20% VISCOSE

When I received this, I fell in love, and I still love it even if it is covered in cat hairs… naughty Paloma! But… do I still love it after to looking at the results? For the Viscose I had to take it that it would be Rayon-Viscose ‘Wood’ rather than ‘Bamboo’, as that is what it usually is according to Wikipedia… In my opinion the results aren’t brilliant (aka, they are pretty darn terrible), but because I love it so so much, I think I can forgive it… maybe? It’s still awful to imagine that Viscose is actually that bad to the environment… and for the Polyester to be equally as bad too. It’s a shame really.

COMPARING POLYESTER TO WOOL

Power – Polyester uses 62% less Water – Polyester uses 40% less Waste – Polyester creates 15% more 
Better option – Polyester

nike making app fashion revolution day nike making app fashion revolution day nike making app fashion revolution day LEATHER SHOES (JUMBLE SALE): 100% LEATHER – EXCLUDING LACES & WINGS

These shoes were quite the bargain for what they are. They’re vintage, and cost me less than £20 which is pretty darn good in my eyes, so I was really interested to see what Leather came up as… unfortunately it was 20th. I can’t really tell if my shoes came from grass fed cows (sorry veggies…), or corn fed, so I just went for grass… and the results were pretty shocking. 43rd in power? The waste isn’t too bad which is a good sign, but I think the rest of them show that really… it’s probably not the best to buy leather shoes. As you can see below, when compared to Polyester… Leather uses 518… yes, 518% more power.

COMPARING LEATHER TO POLYESTER

Power – Leather uses 518% more Water – Leather uses 17% less Waste – Leather creates 20% less
Better option – Polyester

nike making app fashion revolution day

So…. as you can tell… my Nikes came out on top! I officially can love them a tad bit more than any other piece in my wardrobe! YAY! Plus… they look incredible, they’re totally up my street! But I don’t think I can leave you here, we need to talk about all of this…

Is Cotton always best? Throughout this post, we can see that Cotton isn’t a very nice fabric. Are there alternatives? On the Nike Making App, in 3rd place for clothing, you have Polypropylene Fabric, which is commonly used in thermal underwear and base layers. It’s strong, heat resistant and good in water. It has better chemistry than Cotton, it uses 11% less power, 57% less water, and only creates 10% more waste, so how come we haven’t seen it being experimented on with other garments? Silk is also a good alternative, other than the fact it uses 226% more power… yikes!

Buying new vs Buying old… Whilst doing all of this, I have realised that the options we go for straight away, aren’t always the best, which leads me on to the question… should we buy new Cotton, polyester and other bad fabrics? If we buy new, we are putting more money into the specific industries, which means more of these fabrics will be made, and that means, more power and water will be used, and more waste will be created, where as, if we were to purchase second hand pieces, not only are we helping the people we buy from, but also we are avoiding pumping more dough into already unhealthy fabric industries. Even if Cotton is what we usually go for, if it is using so much energy up, why should we carry on funding it? Do ya’ get my flow here? Do ya’?

 Go and download the app, and create your best wardrobe. Find out which pieces were really worth the money. Leave a comment telling me what your results were! 

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