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The Importance of Second Hand Shopping for Fashion Revolution Day 2015

By April 23, 2015 Ethical

Tomorrow (24th April 2015) is Fashion Revolution Day! If you’re not sure what that is, well I’m here to explain. Fashion Revolution is a campaign to raise awareness of the true cost of fashion, show the world that change is possible, and celebrate all those involved in creating a more sustainable future. I’m quite passionate about the whole thing and I believe you should be too. There’s quite a good explanation over on Huffington Post too!

~ SUBSCRIBE ON YOUTUBE ~

As part of Fashion Revolution Day this year, they’re trying to get as many bloggers, writers, YouTubers and influencers to share a “#Haulternative” video or blog post. The idea is to inspire as many people as possible to get back into the charity shops, raid through jumble sales, purchase vintage gems and think more about expensive, quality, investment buys than huge hauls of cheap and cheerful items.  I think it’s such a great idea and it shouldn’t just be aimed at bloggers either; YOU should get involved too.

You can watch my #Haulternative video above. I’ve picked out a few of my favourite second hand items. Some of them were seriously cheap and look seriously cool among most of my wardrobe. If you are inspired by this video and blog post, make sure to let me know in the comments! I’d love to know what you purchase…

fashion revolution day - second hand shopping

I didn’t want to just talk about some of my favourite pieces though, I wanted to talk about why second hand shopping is actually really important. In my opinion so many people shy away from charity shops and jumble sales because I suppose the idea is a little bit odd. You’re wearing something that a stranger has already worn before. I get it. It is kinda’ weird, but when you think about the positives of buying second hand, you’ll probably want to go shopping straight away…

fashion revolution day - second hand shopping

You’re helping the environment…

Clothes that you pick up from the charity shops and vintage stalls have been worn before, and they’re there to be worn again. It’s fashion’s way of recycling. This stops clothes from being chucked into the landfill sites and being completely wasted. A perfectly usable pair of jeans could be sat there in your local Oxfam waiting to be worn again! If you remember that you’re helping the planet and reducing waste when you purchase, then you should be able to forget that someone else has worn the same jeans.

Second hand clothes come with a purse-friendly price tag…

Unless you’re shopping at a top end vintage designer store, most second hand items will be cheap as chips. You can watch my video just to see a few of the bargains which I have picked up. I mean, who can resist £1 KENZO shorts?! The more expensive charity shops tend to be those with higher quality, more interesting pieces but even then you probably won’t be spending more than £25, which in my opinion is still a bargain. So if you’re on a budget, get down to your town’s weekly car-boot sale and find something for less!

Purchasing items at charity shops and jumble sales doesn’t just help your wardrobe…

It’s in the name, “charity” shops! When you buy, you support a good cause. I’ve listed below just some of the places your money goes at popular charity shops across the UK…

…but don’t just think only charity shops help! Things like car-boot sales and jumble sales help your community! Even on eBay, you help somebody out by putting a few coins back into their purse 🙂

Oxfam

Oxfam spends it’s donations on… emergency response, campaigning for change and development work. 

Sue Ryder

Sue Ryder spends it’s donations on… hospice and neurological care for people facing frightening and life changing conditions. 

Red Cross

British Red Cross spends it’s donations on… first aid care for global emergencies. 

Heart Foundation

British Heart Foundation spends it’s donations on… live-saving research for heart conditions. 

Cancer Research

Cancer Research spends it’s donations on… researching ways to prevent, diagnose and treat cancer.  

 

Most pieces are as good as new…

As I mentioned above, a pair of perfectly usable jeans might be out there waiting for you, but not just jeans! I’ve found so many pieces (like the ones in my video) that are in perfect condition and look as good as new. So you don’t have to worry about anyone thinking you shop second hand… and if you do feel worried, or anyone does mention it, direct them to this blog post and explain why it’s much better to be wearing someone else’s clothes than something brand spanking new!

fashion revolution day - second hand shopping


Ask the brands you wear #WhoMadeMyClothes Share your #Haulternative


Those are only a few of the amazing positives of shopping second hand. I hope it has inspired you in some way! I definitely want to start buying more second hand pieces, because you really can find some brilliant pieces in your price range. And, if you do, make sure you not only share your #Haulternative shopping spree, but make sure you tweet the brand that is on the label with #WhoMadeMyClothes to see where it came from! Now go and get spreading the word!

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9 Pairs of Shoes Kimmy Schmidt Would Totally Purchase*

By April 9, 2015 Fashion

If you haven’t seen my endless ‘females are strong as hell’ and ‘unbreakable, dammit’ tweets, then you won’t know that I recently finished watching Unbreakable Kimmy Schmidt. And let me tell you, it was awesome! It’s a comedy full of feminism and awesome fashion choices, what’s not to love? So today I’ve picked 9 (it would be 10 but I’m weird like that) pairs of ‘Kimmy Schmidt shoes’! Let me know which is your favourite pair in the comments! 

Kimmy Schmidt Shoes - Jones Boot Maker, ASOS, Dr Martens


Converse £40.00 (Jones Boot Maker)* // Adidas £70.00 (ASOS) // ASOS Jelly Shoes £10.00 // Dr Martens £79.98 (Mastershoe)


For the flats category, I picked out a mixture of simplicity, print, colour and comfort. I think that’s what Kimmy is all about; she’s a right mixture of everything. For comfort and print, I went for these super cute Converse from Jones Boot Maker! I think they look pretty cute, right? I also think she’d love these Dr Martens too… I personally really need a new pair in my collection! What do you think of those Adidas too? I kinda’ like them, they almost look like they’ve been dipped into paint? Funky.

Kimmy Schmidt Shoes - Jones Boot Maker, ASOS, Dr Martens


ASOS Spotty Heels £35.00 // Orla Kiely £120.00 (Clarks) // ASOS Strappy Heels £35.00 // Heeled Sandals £79.00 (Jones Boot Maker)* // Vagabonds £74.99 (Mastershoe)


Believe it or not, Kimmy did indeed dabble in heels throughout the series and I think this selection is perfect. They’re all very simple and classic shapes and styles but all have that touch of excitement and fun. I think you can probably tell that they’re all very bold and I love that! Kimmy (and every character) are so full of life and I think that is definitely portrayed in what they all wear. If you have seen the show, who is your favourite character and which pair of Kimmy Schmidt shoes did you like the most?

(Links marked with an * are part of a PR collaboration with Jones Boot Maker. The rest of the is 100% honest and I was not paid to write it. You can read my PR disclaimer here.)

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Fashion Films | Coach, Gucci & i-D

By January 15, 2015 Fashion

I’m a sucker for a good fashion film. It’s become one of my favourite things to do; curl up with a hot cup of tea and binge watch videos from pretty dresses to learning a new language… in pretty dresses. So, I thought I would round up a few of my favourite recent discoveries below. They’re all pretty short fashion films, so if you’ve got half a cup of tea left, that will probably do the job nicely. Enjoy!

Gucci – “Special Delivery”

Meant for the Christmas/Holiday period, this one is a short story of a young lady who receives a special delivery. She ‘accidentally’ trips over and Gucci surprises spill out over the floor. It’s a fun little one, perhaps a bit more like an advertisement, but the acting in it makes it more enjoyable. It was the perfect opportunity to discover a new band, Is Tropical; their song Dancing Anymore is played throughout. If you like pastel, you’ll love this one.

i-D Magazine: “How to Speak Polish with Ola Rudnicka”

A fashion film with a spark of creativity. i-D currently have a series running which is ‘How to Speak [insert language here] with [insert person in the fashion industry]’, and this is a pretty cool episode of it. It’s modern, clear, quirky and leaves you feeling a bit confused. To be quite honest the only word I understood was bread… I loved the looks involved though, especially that transparent number. Fresh, fun and full of inspiration. Let me know what you thought of it!

i-D Magazine: “Christmas Dinner”

Okay, another one meant more for the Christmas period, but I really quite like this one. It’s a Christmas dinner based around what certain fashion insiders (some are designers, some models etc) feel towards the festive holiday. Whether it be what they want under their tree, or what they would usually eat. It’s extremely creative and I love the way it is put together. Plus, who doesn’t love a kitten thrown in their too? 


Coach: “Winter 2014 #CoachDreamers”

To leave yourself in a daze, watch this one, it’s full of silky montages and summery feeling nostalgia, it’s hardly the type of film you’d expect for the A/W season, but I like it nonetheless. There are also side videos for each artist in the main film (I believe they’re all artists, or at least involved with the ‘creative arts’). I prefer films like this though, they have more depth to them. They don’t just feel like a way to show the latest collection, they feel a bit more artistic and like they have a real vision…

So there we have it! Let me know which was your favourite in the comments, and if you have any recommendations for fashion films to watch 🙂 Don’t forget that you still have time to not only fill out my reader survey, but also to vote for some content… 

 

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Style Inspiration with ASOS – Scandimania*

By December 9, 2014 Fashion

Today, I have a very exciting post indeed. There are two reasons why it is an exciting one… firstly, it’s a fashion/trend/inspiration/outfit idea post, which I miss writing, and secondly, I’ve teamed up with ASOS *fan girls* You guys know how much I love them, so I am truly excited to be sharing with you a little bit of style inspiration. Not any kind of style though, I’ll be talking all about ‘Scandimania’ and those hip girls in Scandinavia…

ASOS Scandimania Scandinavian Fashion MONKI

Jumper BagLeather SkirtJeansCropped ShirtBlue BroguesFlatsWrap SkirtOversized Blouse

For me, Scandinavian style has always made me think of folk prints, but after a quick Pinterest session, I came to the conclusion that I was simply wrong. ‘Scandi style’ is all about simplicity, and masculinity… sorry to stereotype if you are actually Scandinavian… it’s all about getting that balance between chic and casual. Another bonus is the fact it’s the perfect style for travel, and holidaying. It has that comfort factor with the baggy oversized shapes, but you won’t look too under dressed when you pair a slouchy shirt with some patent brogues. It’s all about the finishing touches! I personally quite like the whole look and feel of the sorts of outfits that they can think up… I’m just not sure how well it would work on a small 14 year old like me!

I made the little grid above into a sort of mix and match board for some inspiration. It works vertically and horizontally so if you are in need of some ‘Scandimania’ outfit inspiration, ASOS and I have you sorted! My favourite combination is probably the ripped jeans and cropped shirt. It’s simple and sophisticated but has that slight masculine toughness the whole way through. What’s your favourite combo? Let me know in the comments 🙂 

(This is a sponsored post. I may have been paid/gifted by ASOS to write and publish this post, but opinions are 100% honest – you know they are, I am a crazy ASOS lady. Read my full disclaimer here.)

 

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I’ve become a hat person | Favourite ASOS Hats

By October 18, 2014 Fashion, General

Hello my lovely people! I hope you are well 🙂 I’m sat at home looking after my ‘pawly’ cat (she broke her leg… well done Paloma!), so I decided to write a good old fashion blog post. Recently I’ve become a hat person. I’ve fallen in love with the whole ‘floppy hat on the back of your head’ vibe and the messy hair that sits underneath it. I blame Suki Waterhouse mainly… *sigh*

asos hats fedoras floppy hats berets beanies

When a code from ASOS slipped into my inbox last Saturday night, I grabbed the opportunity to buy something sneaky from my Saved Items. The code was 30% off for Premier members (it’s a dead code now, sorry!), so I had a browse and decided to cave in and give them my ££ for a new floppy hat. Ever since I got my summer one, I’ve loved wearing it, so a winter version didn’t seem too bad an idea. The code made my purchase a lot cheaper, so I grabbed this basic felt floppy hat for just £14, and I’ve worn it a lot already! It’s the perfect size to wear properly, or on the back of my head like I mentioned earlier. What do you think? I’m loving it personally.

asos hats fedoras floppy hats berets beanies1//2//3//4//5//6//7//8//9//10

I decided to have another browse, just for you guys, and pick out some of my favourite styles in the ASOS hats section (I promise this isn’t sponsored, you guys know I love their stuff). There are some cheaper ones on there, and some more pricey versions, so if you like the look of one, just click the numbers above. My favourites are probably the blue fedora from Whistles, the kitty cat beanie and grey fedora with the braid detail. They’re all very autumnal even though it’s still pretty sunny, but I love them nonetheless. I’m definitely classing myself as a hat person now… are you?

Speaking of hats, you might be needing a new outfit for a wedding or prom, and want to wear a nice hat or fascinatior but still haven’t got the right dress. Why not check out TopWedding‘s selection of party and cocktail dresses? (This is a sponsored link. Full disclaimer here.)

Psst. It’s only one week until my new site design launches! Eeep! 😀

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4 A/W 14′ Accessory Trends To Know About

By August 30, 2014 Fashion

When reading the latest ELLE Collections magazine for A/W 14′ (highly recommend), I was inspired to do something a little different. I realise now that I haven’t done a good old fashion post in a long while. I used to love doing them when I started blogging! Instead of doing clothing trends, I’m here to talk about 4 of my favourite A/W 14′ Accessory Trends. Let me know which is your favourite in the comments!

a/w 2014-2015 accessory trends big belts

SHOP THE TREND: ASOS #1ASOS #2ASOS #3

Something I noticed when looking at A/W collections was big. chunky. belts. To be quite honest I’m not the biggest fan of belts but I’m liking this trend as it gives me an excuse to wear these 2 belts above! I chose these because they are nice and versatile. I think I will wear these under nice big coats, I already have my eye on this New  Look number! It seems like ASOS are doing this trend best though!

a/w 2014-2015 accessory trends statement bag

SHOP THE TREND: MOTEL ROCKSVERA BRADLEYFOREVER NEW

I’m not a big bag wearer as I have mentioned many times before, so the reason I like this trend is because it means you can wear the bolder bags in your collection. Not necessarily novelty bags, more simple, classic styles in bright colours. Perhaps not even bright colours, perhaps just a striking monochrome combination. I believe I picked up this bag in a charity shop… it’s definitely not available in shops currently, that’s for sure!

a/w 2014-2015 accessory trends faux fur

SHOP THE TREND: LIPSYASOS

You have probably already heard of this trend which is of course faux fur. I think faux fur is always a hit for A/W, but especially this year! I love it! I have my eyes on a few pieces and I really hope I can get my hands on them 🙂 For now though, I will be wearing my good old ASOS cuffs (they were £1.50 about 2 years ago!) and my new friend from Fashion Angels ‘Style Lab’ which is launching soon! What do you think about this trend? Yay or nay? Love it or hate it? Is it a marmite trend?!

a/w 2014-2015 accessory trends badges

SHOP THE TREND: ASOS #1ASOS #2ASOS #3

Finally, badges! Mainly patches and applique rather than actual badges but I still feel like they fit in. I really like this trend. It’s preppy yet you could wear it in a really chic way in my opinion. I believe some people are calling it the ‘Adorkable’ trend! The badges on my jacket (another bargain find) are a mix of jumble sale finds, Phiney Pet* and even an Effort badge I got in Year 6. Yup! Again ASOS are doing this trend right

I’ll be back soon, I’m quite busy at the moment but it’s all for exciting things! I hope you are still enjoying this little old blog of mine 🙂

 

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Is It Time To Say R.I.P To Magazines?

By August 15, 2014 Fashion

You may or may not have seen on Twitter that sadly my favourite magazine has announced it’s leaving the real world for the dark side… aka, the Internet. The matte papered, blogger-loving magazine which is Company, has left the building (or is leaving… in September). So, is it time to say R.I.P to the good old magazine?

Is it time to say RIP to magazines? Company magazine announces closure

I’ve always loved magazines, my favourites as a ‘kid’ (I’m a teen now ya’ see), were mainly Girl Talk & Mizz, and like most cool mums, Mama Posh has always had her huge (I mean huge…) collection, – “Don’t you dare cut them up!” -. There is something quite satisfying about flicking through the glossy (or matte) pages of nicely dressed people and getting your dose of fashion and celebrity news. It’s like a bible of inspiration!

There has always been the negatives though, even before we add in the Internet taking the limelight. One of my biggest hates about magazines is the amount of advertisements that are thrown under our noses. Quite frankly, it’s not the airbrushed models that really get on my nerves, it’s the fact that quite a lot of the people who buy (fashion) magazines can’t afford Gucci or Prada handbags, so why put an ad every 2 pages? In my opinion magazines like Vogue and Elle are just billboards made of paper, with celebrities and supermodels binding them together. I’m sure there are people who agree, which I suppose makes it 1-0 to the web. FYI, I know that advertisements bring in the dough for the publishers…

Not only can readers generally not afford what is offered on these advertisements, they also can’t afford it when magazines are more expensive than a nice lunch. I’ve seen some magazines priced at £15-£20 recently. 2-0 to the Internet. Free content obviously has it’s benefits… for now anyway, e-Magazines have rising prices too don’t forget!

Speaking of content, bloggers, vloggers and popular sites make magazine content look rather drab. With videos, articles and sometimes interactive features, the Internet provides us with more than we could ever ask for. I believe that there is a great expectation for online publishers to be honest and true to life, yet if magazines are to be a thing of the past, then bloggers etc will fill those jobs and that whole aspect will die. I already see it in my opinion. 3-0.

Unfortunately it’s not looking too good for Team Magazine, the only positives seem to be that it is a tradition that we may not let go of for a few more years, or the fact that it provides stable jobs. Being a freelancer is proving more popular, but it’s a lot harder especially when you don’t know what’s coming next in terms of the economy.

As a lover of magazines, especially Company, it is sad to see them loose their charm, but perhaps the online world has something even better up it’s sleeves…
Let me know your thoughts, just leave me a comment! I’d love to hear them 🙂

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Fast Food Fashion – What’s On The Menu?

By July 17, 2014 Fashion

After a few recent purchases, I have realised that I have a thing for fast food fashion… whether it’s socks, necklaces, badges, the whole lot, it is definitely a trend I’m loving. I decided to put together a little blog post so you can see what is currently ‘on the menu’. I even purchased some props to make this post even more snazzy! I really hope you enjoy 🙂

fast food fashion, food inspired fashion
fast food fashion, food inspired fashion
MAIN COURSE – BURGER SOCKS £1.00 (KYLIE – M&CO.)* – FAST FOOD SOCKS £3.00 (ASOS)

The first plate is of course, some burgers… in the form of two pairs of socks, at super cheap prices… cheap as chips (ha.. ha..)! The first pair are from M&Co, and look super juicy and kitsch. I think they would look awesome with nautical stripes and some cute flats. For those of you who want a more subtle fast food option, these socks from the ASOS Menswear range might be for you! A more robust pair of socks with a retro style cartoon print… I’ve styled this with denim dungarees and they look awesome. I love the yellow and red… *sassy click of fingers* primary perfection. 

fast food fashion, food inspired fashion
fast food fashion, food inspired fashion
ON THE SIDE – CHIP SOCKS £1.00 (KYLIE – M&CO.)* – CHIP NECKLACE £12.00 (CHELSEA DOLL)*

You can’t have a burger without a classic side of fries/chips and a good dose of ketchup, so these two pieces are perfect. I think if you were to wear one of the chip socks with one of the burger socks, you would look awesome. This necklace is definitely a favourite of mine as it’s really bold and bright, yet simple all in one. Chelsea Doll have a whole range of #JunkFood accessories, so if you like the look of this one, you’ll love the rest!

fast food fashion, food inspired fashion
fast food fashion, food inspired fashion
*CHEERS* DRINKS – JUNK NECKLACE £18.00 (PUNKY PINS)*

Ahh yes, a use for my Jean Paul Gaultier Coca-Cola can! Obviously a meal wouldn’t be complete without drinks, and for me it’s always got to be a good ol’ Coca-Cola… like I mentioned in my interview for the Mooi En Lief lifestyle magazine *wink wink* This necklace is crazy though, it has burgers, cereal boxes, toothpaste tubes, you name it, it’s on it! I love it nonetheless, and if you want to see how I would style it, click here.

fast food fashion, food inspired fashion
fast food fashion, food inspired fashion
DESSERT – CANDY GLITTER DREAMS NECKLACE £15.00 (I LOVE CRAFTY)

There’s always room for dessert, isn’t there? Well, today I have a beauty… a glittery donut shaped beauty! I decided to treat myself to a piece from the new I Love Crafty Donut Shop collection, and I’m so glad I did! It’s stunning. From the gorgeous sparkles, to the gold little gem, every detail makes it special. Laura sprinkles them with goodness and love, as it arrived in a gorgeous packaging which I shall keep it nice and new in. I honestly cannot wait to style this! Yum!

fast food fashion, food inspired fashion

And there we have it folks! Lots of foody goodness! Let me know in the comments which is your favourite piece? I think mine is either the donut or the chips necklace… they’re both so cool! Next on my list is a Coca-Cola themed piece from Ashish… a girl can dream… a girl can dream…! Have you seen any food related items that I might like? Leave a comment below 🙂 

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London Collections: Men SS15 Review

By June 27, 2014 Fashion

I know I’m a girl, and I expect most of my audience is mainly female (guys are welcome too!), but sometimes I like to touch on menswear, and today is one of those days! I never really am that interested in the London Collections: Men but I thought I’d have a look, and surprisingly enough the collections weren’t half bad! Take a look… (Images via Vogue)

Which is your favourite collection? Have a look through and leave a comment!
Katie Eary London Collections: Men SS15 ReviewKatie Eary: Interesting… 60s vibes, bright colours, prints, denim… I’m not 100% sure. In my personal opinion I think it reminds me of Holly Fulton’s collections…? Maybe… haha! I do like the jackets and mixed denim blouses, but I think it’s the scarves and high necks which just don’t sell it to me. What do you think? To me it’s just a bit odd and one of those collections which I think only real in-depth fashion-y people would understand… so maybe one day I will 😉 Rating: 6/10 

Kit Neal London Collections: Men SS15 ReviewKit Neale: Ahh, Kit. I love him. This collection is just perfect. I know not all guys would be able to rock the pieces, but I would hope that my future husband would at least attempt something like this. I love the cactus print rain-coat short combo, and the pastel printed trousers. It’s glorious! Plus, Kit’s collaborated with Tatty Devine to create the ‘Little Monsters’, which I think are awesome. I would quite like one please! Cacti though… yup, I love cacti… I could go on and on about the cacti used in this collection, so I should probably stop here. Rating: 11/10 (bonus point)

Markus Lupfer London Collections: Men SS15 ReviewMarkus Lupfer: Ahh what a beautiful mix. I love the prints, the structure, the simplicity and the camo… it’s a beauty. Definitely a collection most young guys could work (I think anyway)… I’d be happy to see my future husband (lol… whoever he is, he’s going to have to be very daring in his sense of style… lol) wearing it anyway! It has the Christopher Kane vibe too which I like! I’m a huge fan of white and blue together and this is an exquisite way to use it! Oui oui, tres bien! Rating: 100/10 (Just because it’s probably more wearable than Kit Neal…)

MOSCHINO London Collections: Men SS15 Review 1 MOSCHINO London Collections: Men SS15 Review 2Moschino: Hmm… okay… yup I’m very confused. I can’t quite make out what this is all about… it’s almost like a pic n’ mix of global styles. I’m seeing farmers, prisoners and security guards, horse riders, swimmers, and 90s vibes… anyone else on the same page?! I do like the smiley faces, and the colourful prints but I just don’t. get. it. Rating: 6.5/10 

Sankuanz Presented by GQ China London Collections: Men SS15 ReviewSankuanz Presented by GQ China: I think there is something very interesting here. It’s simple, yet it’s… unique. The doodles and the over-sized props and anime eyes all tie in… and I’m not sure how! It just works. Some designers are magical, and this is definitely one of them. I love the printed shorts too, I think they are velvet(?!), and they look awesome. I’d be happy to own a pair even if I am a ‘gal’. Plus, a top with a cat on… come on.. that makes it a winner. Rating: 8.5/10 

SIBLING London Collections: Men SS15 ReviewSibling: I would say this is like a caveman rock band with some weird red bauble slap bang in the middle. A very odd combination. I would say the only thing I really like is the shoes and the denim. The bone necklaces remind me of a school play we did when I was about 5… fun times… fun. times. I feel like menswear designers always go a bit more crazy… are Sibling raising money for Comic Relief with that giant bauble? I’m serious… like what is that?! Rating: 5/10 (not too keen on the caveman/Flintstones vibes…)

I’m actually doing some pretty cool things behind the scenes which I should be able to tell you about soon! It’s cray-cray. Speak soon <3 I love you dearly, I promise.

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ASOS Personal Stylist 2014 Review

By June 24, 2014 Fashion

When I knew that ASOS were updating their ASOS Personal Stylist service, I knew I had to do another review. I trialled their first version back in 2012… it wasn’t the best of posts, but it actually seemed quite popular. I was intrigued to know what it was all about this year, so here you go! I promise this isn’t sponsored… although I wish it was… *cough* 😉

ASOS STYLISTS – OPEN FROM 3-8PM SUNDAY TO FRIDAY & SATURDAY 12-4PM – UK ONLY

asos personal stylist review 2014 jose asos Firstly, you have to fill in a little form so your stylist knows exactly what you want. Previously you just popped in your name, but now they suggest that you pop in exactly what you want. I said ‘I want some ideas of how to layer tulle… and I also want to find some Ashish style sparkles.’ This was just for a taster, but I did genuinely want to know what was available.

asos personal stylist review 2014 jose asos asos personal stylist review 2014 jose asos You get to chose who you want to talk to, it tells you which stylists are available or which ones you have to queue for (I think one of the longest waits was 27 minutes! What?!)… I think I took too long deciding because ‘Joseh’ or ‘Jose’, popped up! At first I was a bit weirded out because on the previous one they just got straight to the point, but I guess it’s in the name, this is ‘personal’. The widget is clear and easy to read with the nice colours… along the same lines as messaging on an iPhone. 

asos personal stylist review 2014 jose asos I was asked questions about my style, size and shape which helped ‘Joseh’ out. I explained that I wanted to know what sort of thing I could wear underneath a sheer tulle midi skirt (see here), and that my budget was up to about £30. I was introduced to the ‘Style Board’ which is a bit like a ‘live’ pinning service for you and your stylist.

asos personal stylist review 2014 jose asos The ‘Style Board’ opens in a new window and you can add images from Google, your computer, or from the ASOS site. I added a picture of my main gal’ Susie Lau, and a snap of the tulle skirt I was talking about. It was a lot easier adding my own image because ‘Joseh’ could see exactly what I wanted and what I meant. It’s surprisingly easy to use, and has that fun part to it… seeing new images being added by somebody in another place… the small things! 

asos personal stylist review 2014 jose asos One of the best parts is that it tells you what your stylist is doing, in the last version you just knew when they were typing, but with this it tells you exactly what they are doing. Like I said, it really is quite personal, but once you get used to it, it’s actually quite interesting. Also, the ‘Style Board’ gives you something to do whilst you wait… it really is quite the improvement.

asos personal stylist review 2014 jose asos asos personal stylist review 2014 jose asos Some of the features of the ‘Style Board’ included being able to save, and add products to your bag in which your stylist had chosen, as well as refine your searches so it’s easier to find, definitely a time saver! I ended up saving 2 things in my saved list and they went straight into it, no hassle at all!

asos personal stylist review 2014 jose asos If you don’t like something there is also a hide function which means your stylist knows what not to look for. It’s helpful to get to a shortlist of things you really genuinely love. The whole layout of the page is great and I love the fact that the stylist says with you the whole time. No checking back to other windows, I hate that!

asos personal stylist review 2014 jose asos Improvements: I love the fact there is a ‘Style Board’ now… it makes it a lot easier to save items and keeps everything under one roof. The layout and interface is a lot nicer and keeping track of what your stylist is doing is a great help.

Cons: I would say it makes it a bit more of a lengthier process than the last version.. before I feel like you could just ask for one item you were looking for, where as here it’s more for ‘looks’ or a ‘bunch of things’. My whole session took 45 minutes (Yup!), I definitely feel like it would be something you’d only use if you are really struggling with something.

Stylist Feedback: ‘Joseh’ or ‘Jose’ was really helpful and well mannered. He was patient and seemed genuinely interested what I was looking for. He found some great pieces although they weren’t 100% what I was looking for. I wouldn’t say he necessarily sold anything to me, but then again I guess he didn’t really know what I suited etc.

Overall: I would say it has improved, but the fact that I felt like I had to be creating a look rather than just quickly asking if they did X or Y, made me feel like I should just leave  it for special occasions, although the stylist seemed like he should be able to help with just any 1 product. I’m interested in trying out the other stylists though, I already feel like 2 of them have my type of style, and they have been followed on Twitter!

Would I recommend the service? Hmm… yes if you have the time. I think if you’re looking for an outfit for a special occasion this will be absolutely perfect, plus the ‘Style Board’ is quite fun 🙂 Rating: 8/10

Have you tried out the new service yet? Want to see what the difference is? Check out the last review here. Leave a comment if you like!

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