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Pen to Paper Interview with… Ben Akers (Transcript)

HELLO TOLLY DOLLY POSH HERE ARE THE A’S TO YOUR Q’S

Name: BEN AKERS Pen to Paper Date: 2nd FEB 2018

When I was a kid, by my mum. She always taught me to be aware of the environment and human sustainability with the way I live. With work – it was in Sydney in 2001 – when I joined an amazing collective called Republic of Everyone, I’d lost my way with work, I needed more than money. I need purpose. So when I joined ROE – they gave me the opportunity to use my evil powers for good.

When were you first introduced to the world of sustainability?


Thank you 🙂 That’s nice to hear. Well, I suppose I tried to solve the problem. Coming from an advertising background I’m a problem solver – most documentaries are made with a journalistic eye. To tell a story, I want to solve a problem so with my first doc, it was all about making a sustainable choice with the clothes we wear. With my current film: “Steve”, inspired by my childhood best friend who took his own life, I’m looking at human sustainability – how suicide is the biggest killer of men under 45 in the UK. A problem that needs solving.

Your documentary, Slowing Down Fast Fashion, came across as very relatable and easy to watch compared to others on similar topics. How did you approach it?


I’m actually a bit overwhelmed by sustainability sometimes 🙂 Walking the walk not just talking the it isn’t always easy. From the clothes we wear to how we bank. And many things I do still aren’t perfect, but I’m trying to win each battle when I can.

I went veggie a couple of years ago for environmental reasons, and I actually thought it was harder than it was. It was actually refreshing. I’ve had to be far more creative with what I eat, so if you haven’t yet, do it. To me, it’s about building habits, good habits that improve your life. And teach good things to my kids.

What's been one of your biggest struggles when facing the issues of sustainability? Whether that's as a creator or in your personal life?


Women are more caring. Women are more nurturing. Women often look at the bigger picture. I’m a feminist, I’m a bird with a beard. Actually, I’m extremely lucky. I have grown up surrounded by very strong intelligent women. My mum, my sister, my wife (hopefully my daughters) are all women who make me look differently at the world. I also know a load of blokes who are in “environmentalism” – but they are all similar to me. Aware of the future.

Being a dad helps. As a father of (now) 3 (my youngest daughter is now 3 months old) kids make you think more. Do more. Expect more for them. Want more for them. And as a dad, that’s my job, and to be honest it’s what that label covers. Many scientists who I read about are male. So it’s both. 

There has been research to show that environmentalism attracts mostly women. Asa a man, why do you think this is?


Ah Goodfestcornwall.com – buy tickets and come – hahahaha. Well in the words of Kevin Costner in “Fields of Dreams” – “Build it and they will come” – So I’ve got 20 inspirational speakers; Tim Smit (Eden Project), JC (Founder of Movember), Zoe Robinson (Good Wardrobe), Pat Smith (Action Man). My hope is that if people see all these people then they will join the party. It’s relaxed. It’s inspirational. It’s my attempt to build a sustainable solution to ideas for good to have a home. So if anyone who is reading this is free on the 27th/28th April 2018 and wants to be a part of the solution… goodfestcornwall.com SAND, SEA & SUSTAINABILITY.

What is your aim with Goodfest and how do you hope to draw in crowds?

Thanks, Ben 🙂

~ READ THE FULL INTERVIEW HERE ~