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Easy DIY Fashion Fix Ideas | Fashion Revolution 2017

By April 30, 2017 DIY & Lifestyle

Fashion Revolution Week was created after the Rana Plaza factory disaster in 2013. The factory home to many big name fast-fashion brands collapsed, killing over 1,100 people and injuring thousands more. In order to create change within the fashion industry, transparency is needed across the board as well as commitment to ethics and sustainability. Fashion Revolution asks you to get involved by sharing a photo/selfie of your favourite clothes asking the brand, #WhoMadeMyClothes?


easy diy fashion fix ideas - fashion revolution - diy patch jacket

easy diy fashion fix ideas - fashion revolution - diy patch jacket

With my penultimate Fashion Revolution post being quite a heavy piece, I thought I would tie this week up along the simpler route by listing out a few of ways that you can make your clothes last longer. Although I talk an awful lot about shopping with more ethically focused brands, the way you care and dispose of your clothes is equally as important as what you buy.

One of Fashion Revolution’s campaigns for 2017 included the #LovedClothesLast short film which focuses on exactly that; how loved clothes will last a lot longer than those which aren’t, whether that means how we care for them or how they were produced. You can watch the full short film here. On top of that, Fashion Revolution are also trying to encourage people to start “fashion fixing”; making your clothes last longer by fixing them rather than throwing them away. Scroll down for some easy ideas that I can guarantee all of you can do from home…

easy diy fashion fix ideas - fashion revolution - diy patch jacket

easy diy fashion fix ideas - fashion revolution - diy patch jacket


~ DIY PATCH JACKET ~
Read the full tutorial here.


This is the jacket that some of you long time TDP readers may recognise. I also featured it in my recent blog post of my trip to Lottozero’s Fashion Revolution event in Prato, Italy. I originally bought the jacket from a jumble sale with the intention of adding more to it; it was a blank white canvas which meant there was an awful lot of room to play with. If you click through to the tutorial you’ll see that not only did I dye the jacket but I also added some patches. 

Iron-on patches are extremely easy to use (all you need is a tea-towel and iron) and are what I used for all of the patches upon it. However, some of the original patches did peal off in the wash, so if you access to a needle and thread, sewing the patches on will make them last even longer. I simply re-ironed them on this time, adding my Fashion Revolution patches along with them. It is possible to find more sustainable patches; Avery Dennis (who produced the exclusive patches) use 90% recycled yarns. 

easy diy fashion fix ideas - fashion revolution - diy patch jacket


~ DIY SLEEVELESS JACKET ~
All you need is scissors!


This might not seem like much of a DIY but it saved this jacket from being taken to a local charity shop. I was wearing this denim jacket “cropped” for a few years, styling it so it looked purposefully fit to be smaller but unfortunately it had reached the stage where it simply just looked too small. I took to it with some sharp scissors though and I have a whole new item in my wardrobe; a sleeveless denim jacket (or waistcoat).

I’m also planning on adding some white pleated ruffles around the armholes using an old white dress. I’ll be getting out my sewing machine soon and will most definitely report back on my progress in the future.

easy diy fashion fix ideas - fashion revolution - diy patch jacket


~ MORE IDEAS ~
Follow my Instagram Story…


Ripped & Dip-dyed Jeans…

To go alongside my dip-dyed jacket, I ripped up some of my white jeans and dyed them in a similar style. They’re still going strong and you can see them styled up in a recent outfit post. Quick, easy, and once again doesn’t require much skill if you haven’t necessarily got the time to learn a new craft.

Crop It…

Take the same principle as I did with my old denim jacket and cut off the length of a t-shirt. It might not seem like you’re doing much but you might just end up falling back in love with its new style. If you want to neaten it up and save it from fraying, find a sewing machine and create a simple hem line, or ask someone who knows how to do it for you.

Add Pom-Poms…

I love this idea from Fashion Revolution themselves; pom-poms are really simple to make once you learn and can definitely add something more interesting to an item you’re getting a little bored of. It also saves you from going out and buying a new pom-pom trend led piece which often aren’t much more than just a sweatshirt and the pom-poms themselves. Being in charge of the process will guarantee that it will last for longer and you can make it look exactly as you like it. 

Use Off-Cuts…

With DIYs, especially those involving cutting and slicing off arms, you’ll often have off-cut pieces of fabric lying about. Don’t throw these out! You can make accessories or use the old buckles and buttons for future projects. Try and reduce your waste as much as possible. 


How will you make your clothes last longer? Have you got any quick DIY ideas? Let me know in the comments!

Thank you so much for joining me this Fashion Revolution Week! Be sure to subscribe to my newsletter as I’ll be sending out a round-up shortly.

Lots of Love… Tolly Dolly Posh xx

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What Is Greenwashing & How Do You Avoid It? | Fashion Revolution Week 2017

By April 28, 2017 Ethical

Fashion Revolution Week was created after the Rana Plaza factory disaster in 2013. The factory home to many big name fast-fashion brands collapsed, killing over 1,100 people and injuring thousands more. In order to create change within the fashion industry, transparency is needed across the board as well as commitment to ethics and sustainability. Fashion Revolution asks you to get involved by sharing a photo/selfie of your favourite clothes asking the brand, #WhoMadeMyClothes?


Fantastically, Fashion Revolution and a new surge of conscious consumerism have brought to the attention of many brands that their customers want more answers about where their clothing comes from. We’ve seen them respond positively and it has inspired us all to keep going on our mission for greater transparency, however, with this comes the idea of ‘greenwashing’ and being all talk and no action.

how to avoid fast-fashion greenwashing - h&m sustainability


~ READ THE FASHION REVOLUTION FANZINE ~


The Greenwashing Index defines greenwashing as “when a company or organisation spends more time and money claiming to be “green” through advertising and marketing than actually implementing business practices that minimise environmental impact“. With the rise of consumers demanding to know more about how a brand is run and how it’s supply chain is managed, more and more brands and designers have started to step forward to show in whatever way they can, that they are part of the positive change and movement.

I will start off by saying that it’s important to recognise that something is being done, no matter how small that is. We have to start from somewhere even as individuals so I’m glad that the industry is becoming more aware. My concern is that for less informed consumers, small steps will end up looking a lot larger than they are on the surface and those who are doing an outstanding job across the board, will be left at the wayside due to the fact that they are lesser known.

One of the major examples that some of you may already be aware of, is H&M. H&M have two “sustainable” lines under their belt; H&M Conscious and Conscious Exclusive. The aim of the Exclusive collection is to showcase more sustainable production techniques whether that means using organic cotton or recycled materials. It’s a capsule collection, far smaller than the rest of their range which is more heavily marketed on their website and far easier to find in store. The main Conscious collection seems to be based around what fabrics are used within each garment.

If you visit the H&M homepage, you’ll find that the Conscious Exclusive collection has to be found by scrolling down and that there is no main header link for either Conscious collection; they’re tucked away under the Campaigns on the Women’s tab.

how to avoid fast-fashion greenwashing - h&m sustainability

Secondly, their recycling initiatives have also been catching the attention of the media and its customers. In January 2017, H&M launched a campaign video called “Bring It On” to ask their customers to donate their used garments into store. Interestingly enough, this video is still up and running on H&M’s US website, but on the UK one, you can only discover it via Google.

You’re probably wondering why I’m focusing on how accessible these pieces of information are. It’s all part of what greenwashing technically is, and is a good indicator of whether you should be supporting a brand or not. If the sustainable or ethical information isn’t as equally as accessible as the main collection of a brand as a whole then they are being the opposite of transparent. Information is being spread around that sustainability is a focus when in actual fact, it’s still something which is being tucked away and concealed.

And as much as I appreciate the H&M Foundation for funding some innovative and sustainable ideas at the recent Global Change Awards, I highly doubt the average high-street customer is aware of this.

how to avoid fast-fashion greenwashing - h&m sustainability

I found this a similar case with ASOS; their ASOS Eco Edit is tucked away under a menu tab with just a single link. They have two separate social media accounts for promoting their more sustainable and ethical items of stock, their Instagram following being a mere 12k compared to an over 5 million account reach on their main. That’s a whole lot of influence being put to waste. It would be an interesting question to have answered; why wouldn’t they want to share the more positive of brands on their site, with the majority of their following? To me, it’s baffling.

With H&M especially though, they aren’t just tucking away what they so say want to change within the industry, they’re almost disguising the fact that they’re one of the biggest reasons behind why it needs to change. On the UK site, out of the main collection there are 4,874 items for Women, of which only 209 are consciously focused. This is a reasonably high number; in fact, perhaps a little too high with prices a little too low. How can a pair of skinny jeans be be £19.99 and be labelled as “conscious”? And in terms of the actual production and ethics of it all, it was only in February 2016 when an H&M factory in Bangladesh caught fire killing four of its workers. It’s due to the immense pressure of a brand of such size, that these sorts of incidents occur.

As I mentioned previously, I’m concerned that the positive actions that are being put into place aren’t being compared to what is really going on. It’s not just fast-fashion brands either. I’ve had concerns over supposedly, “non” fast-fashion brands like Nobody’s Child, for example. They claim to be to serve “fast fashion with a conscious” which is rather peculiar. Fast-fashion is unsustainable; mixing those two terms is something already rather questionable.

how to avoid fast-fashion greenwashing - h&m sustainability

An article by Project JUST, which reviews several bigger name sustainable brands like Everlane and Warby Parker, shows that phrases like “radical transparency” don’t always live up to their definitions. Of course, I would much rather suggest people start lifting up brands such as Everlane, but if you really want to be the best consumer as possible (which trust me, is often difficult), learning more about all kinds of brands is just as important.

But, there are ways to avoid the wool being pulled over your eyes. These are some questions which are good to ask yourself before supporting a brand…

how to avoid fast-fashion greenwashing - h&m sustainability

Are they shouting about it?

Something which concerns me with brands who label themselves as “ethical and sustainable” yet come across as fast-fashion, is whether they’re really shouting about it. Simply labelling yourself as such doesn’t necessarily guarantee that these practices are being put into place. Take a look and see how accessible their information regarding ethics and sustainability is, and whether they’re proud to fly that flag. Do they join in with #WhoMadeMyClothes, and the like? Ask yourself if you truly trust what they’re claiming to support.

What information can you find?

Alongside whether they’re shouting about it, you need to know what it is they’re shouting about. If this information is easy to find, you might want to think about what sort of issues are important to you. A great way to decipher this is by taking a look at the Policy & Commitment categories within Fashion Revolution’s Transparency Index, which is a review of 100 major brands and how they’re tackling transparency. Some of these commitments include…

Animal Welfare
☞ Child Labour
☞ Discrimination
☞ Equal Pay
☞ Forced or Bonded Labour
☞ Health & Safety

☞ Maternity Rights/Parental Leave
☞ Sub-contracting & Outsourcing
☞ Use of Chemicals
☞ Waste & Recycling
☞ Water Usage
☞ Working Hours

Some of Fashion Revolution’s findings include the fact that only 20 out of the 100 brands disclose procedures that address maternity rights; only 43 brands publish an assessment for high-risk supply chain issues and only 40 brands disclose how child labour policies are put into practice.  That’s less than half.

Ask yourself what issues matter to you and find out whether the brand has open information readily available for you to read and learn from.

how to avoid fast-fashion greenwashing - h&m sustainability

What information will they give you?

A brilliant point brought up in Project JUST’s article on the same issue of greenwashing was what information will brands give you if they ask. Especially when it comes to campaigns like #WhoMadeMyClothes, the stand out brands will be those of which reply with the most transparent and specific answer possible. It’s not just what they tweet you either, it’s what you can get through contact forms, emailing and even writing letters in some cases. If they don’t give you enough information; ask yourself if you truly want to support their level of transparency.

Are they making progress?

As aforementioned, I want to reiterate that progress is important. It’s exactly what we want to see more of. So yes, do praise and award brands which are doing so but also ask yourself how much are they really doing? Another part of Fashion Revolution’s Transparency Index includes the Know, Show & Fix category which is about analysing which brands are assessing their policies, disclosing these assessments and are fixing what needs to be fixed.

The highest scoring brands in this include (thankfully) H&M, alongside Marks & Spencer, GAP, Adidas, Reebok and Puma – but none of these brands score higher than a 40% score. You can learn more about the scoring by, of course, taking a look at the index for yourself, which I highly recommend if you are interested in learning more.

how to avoid fast-fashion greenwashing - h&m sustainability

Will you actually end up wearing what you buy?

I think it’s not only important to understand who you’re buying from, but also what you’re buying. Take a read of my post on working out whether you’ll actually end up wearing what you buy. An important part of creating a more sustainable industry is creating sustainable shoppers. We need to start becoming more conscious of our decisions and impact as that all leads back to what brands decide to change. Every penny is a vote, remember!

Shop from brands that are built on ethics and sustainability.

Finally, I want to point you in the direction of my ethical directory. Although I will admit I can’t answer all questions to do with every brand within it, I can say that I am in full support of everything these brands stand for. The list is growing and I’m updating it every month so hopefully, some of you will find it helpful. I also, recommend taking a look at Project JUST who I have already mentioned within this post. Not only was I recently interviewed for their #IAMJUST series, I also admire what they are doing. Their directory is a lot more in-depth and offers you a platform to learn more about brands you might already shop with.


Have you ever encountered any greenwashing? What are your thoughts on the progress within the industry? Let me know in the comments!

Lots of Love… Tolly Dolly Posh xx

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A Love Story to My Clothes | Fashion Revolution Week 2017

By April 26, 2017 Ethical

Fashion Revolution Week was created after the Rana Plaza factory disaster in 2013. The factory home to many big name fast-fashion brands collapsed, killing over 1,100 people and injuring thousands more. In order to create change within the fashion industry, transparency is needed across the board as well as commitment to ethics and sustainability. Fashion Revolution asks you to get involved by sharing a photo/selfie of your favourite clothes asking the brand, #WhoMadeMyClothes?


One of the ways Fashion Revolution is trying to inspire people to care more about their wardrobe’s impact is getting them to write a ‘love story’ to some of the items we own so that we can spend a moment to really appreciate what hangs on all of our hangers or what is tucked away in our drawers…

Fashion Revolution 2017 Love Story Haulternative

Dear Metallic Dr Martens,

Honestly, I didn’t spend a single penny on you (the perks of being a blogger), but that doesn’t mean that I don’t value you. You took months to wear in and your laces now need repairing, but you still look as shiny and beautiful as ever.

I don’t know who made you but I would like to find. I’d like to think you’ll last me well as that’s what DMs are meant to do.

Tolly 💋


~ HOW I STYLE THEM ~
1 / 2 / 3


Fashion Revolution 2017 Love Story Haulternative

Dear Yellow Leather Jacket,

One of the saddest words is ‘almost’. I almost didn’t have you in my life. You attract people to you; you’re vibrant and bold and joyful in your yellow hue. So, it’s no surprise that on the day you entered my life you were being pulled in different directions because other people like you so much too!

I was unsure of you at first but I haven’t stopped loving you or wearing you and because you’re so durable and of such a high quality, even though you’ve been loved before, I know that I will continue to do so.

Love from your constant wearer,
Tolly 💋


~ HOW I STYLE IT ~
1 / 2 / 3


Fashion Revolution 2017 Love Story Haulternative

Dear ASOS Slogan Sweatshirts…

I bought you a few years ago in the sale because you were within my teenage budget. Luckily the spur of the moment purchase didn’t go to waste because I wear you every autumn.

Again, I’m not sure who made you or how much they earned to make you but I know I put you to good use.

Thanks for keeping me warm,
Tolly 💋


~ HOW I STYLE THEM ~
1 / 2 / 3


What would you write in your love story to your clothes? What are some of your favourite pieces in your wardrobe? Let me know in the comments!

Lots of Love… Tolly Dolly Posh xx

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Slow Textiles in Prato, Italy | Fashion Revolution Week 2017

By April 24, 2017 Ethical

Fashion Revolution Week was created after the Rana Plaza factory disaster in 2013. The factory home to many big name fast-fashion brands collapsed, killing over 1,100 people and injuring thousands more. In order to create change within the fashion industry, transparency is needed across the board as well as commitment to ethics and sustainability. Fashion Revolution asks you to get involved by sharing a photo/selfie of your favourite clothes asking the brand, #WhoMadeMyClothes?


It is officially Fashion Revolution Week 2017 and to kick things off I wanted to take you to an event I recently attended; the Lottozero Fashion Revolution Fair in Prato, Italy. In support of Fashion Revolution, local designers and textile manufacturers came together to promote slow fashion and raise awareness for local craft and artisans.

fashion revolution event italy - lottozero textiles prato


WHAT I WORE: Patch & Dip-dye Jacket (DIY) // Cat Print Jumpsuit (People Tree)* // Suede Tassel Bag (Jumble Sale) // Denim Chokers (Yours Again)*


fashion revolution event italy - lottozero textiles prato

fashion revolution event italy - lottozero textiles prato


locationLOCATION: Lottozero Textile Laboratories
Via Arno 10, Prato, Italy 🇮🇹


I discovered the event on Fashion Revolution’s global event page (I highly recommend you take a look at your area); it was set-up by the awesome women of Lottozero who are a sister-duo focused on revitalising the textile district of Prato, Italy. Although Prato has always revolved itself around the production of textiles, after World War II, Prato established itself and grew into one of Europe’s largest centres for fashion led textiles after mainly focusing on wool production and processing.

It may be on a smaller scale but the textile industry in Prato is still booming, however, designers and individuals face a struggle when it comes to facing the fashion industry from a slow-fashion perspective. Ordering fabrics in smaller quantities is often harder to do as most textile manufacturers only sell in bulk. Lottozero brought together fabric stockists to sell what they offer at a cheaper price, enabling designers and artists to get hold of what they need affordably and without waste. Most of the designers create high-quality one-off pieces which are, of course, extremely ethical and sustainable when they aren’t at all trend lead.

fashion revolution event italy - lottozero textiles prato - violeta nevenova

fashion revolution event italy - lottozero textiles prato - violeta nevenova

fashion revolution event italy - lottozero textiles prato - violeta nevenova

fashion revolution event italy - lottozero textiles prato - violeta nevenova


whomademyclothes

~ WHO MADE THESE CLOTHES? ~
Violeta Nevenova


Displaying their work at the event was Violeta Nevenova (above), Alessandra Jane (more on her below), Andrea Moretti Sartoria, ANG Un Bebe, Chiaria Ciabatti x Camiceria Baldini and Eugen Nita, as well the fabric producers and wholesalers themselves, Aviem Tessuti, Tex Ingro and Textus.

I think knowing that all of the designers were supporting Fashion Revolution made it all that little more inspiring, knowing that there are people all over who believe that there is still an awful lot of work to be done in order to make the fashion industry a more open and positive space. Some of my favourite pieces at the event were by Violeta Nevenova whose pieces are all handmade in Italy, a lot of the pieces being one-off and tailored to size. There were some really gorgeous colour palettes going on too.

fashion revolution event italy - lottozero textiles prato - alessandra jane designs

fashion revolution event italy - lottozero textiles prato - alessandra jane designs

fashion revolution event italy - lottozero textiles prato - alessandra jane designs

fashion revolution event italy - lottozero textiles prato - alessandra jane designs


whomademyclothes

~ WHO MADE THESE CLOTHES? ~
Alessandra Jane – @alessandrajanedesigns


I also had the chance to meet and discover Alessandra Jane who, believe it or not, ended up being from back home in Gloucestershire in the UK. Once again it was really interesting to talk to someone like-minded and fueled by the same ideas. Her pieces are also handmade and even hand-painted; I was in awe of her velvet kimono as well as the stories behind her Chinese-inspired shoes, heeled with rosewood and according to Alessandra herself, extremely comfortable.

Alessandra also had on display some of her ‘extra-terrestrial’ sculptures which looked rather fitting in the Lottozero workspace.

fashion revolution event italy - lottozero textiles prato

fashion revolution event italy - lottozero textiles prato

fashion revolution event italy - lottozero textiles prato

It was refreshing to experience some Fashion Revolution revolutionising in real life and hopefully this inspires you to all do the same. Speaking to the designers and producers themselves definitely, makes the pieces seem more valuable and more of a product to treasure for years to come. I spoke to one of the co-founders and Moroder Lottozero sisters, Tessa, who said that realistically you can’t avoid the higher prices within slow-fashion. It’s true; it is often harder to avoid paying more but really, it’s paying more than what we’re used to.

Getting hands on and understanding where your clothes and even the fabric are made from is extremely helpful in understanding why what we’re used to, isn’t necessarily what we should carry on being used to. As I mention many times, changing your mindset is key and Fashion Revolution events just like this are vital in doing so. 

Will you be attending any future Fashion Revolution events? Let me know in the comments!

Lots of Love… Tolly Dolly Posh xx

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My Style: Recycled & DIY Denim*

By April 19, 2017 My Style

I’ve had a bit of writer’s block over the past week or so. I’m full of ideas but the words don’t seem to make much sense when I get my fingers to a keyboard. Showing you my recent outfits is always a good way to inspire me though because I love putting the photos together so much, and the response I get is always somewhat motivational. I’ve been apart from the majority of my wardrobe for over six months now but they are finally back with me and I’m excited to style up some new looks with what I’ve gathered since then. You might remember these DIY jeans…

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop


WHAT I WORE: Vintage Yellow Leather Jacket (Jumble Sale) // Golf Blouse €3.00 (Charity Shop) // Ripped Jeans (DIY + ASOS) // Wanderlust 101 Boots (Dr Martens)* // Denim Chokers (Yours Again)* // Sunglasses (Jumble Sale) // Headscarf (Jumble Sale) // Rings (Unknown)  


These photos have a different colouration to usual as I think its overall aesthetic deserved a greener hue, don’t you? Technically, this is a brand new outfit as I recently took to a charity shop and picked up three new items (make sure you’re following me on Instagram as I often share these sorts of things on my Instagram Story!) which I’ll undoubtedly share in future posts, including this golf print blouse which I almost didn’t take to the check-out.

I think styling often comes easier when you look at an item from a broader perspective rather than the item itself, in detail. I was drawn to the print of the blouse as it reminded me of a vintage scarf print and how it would work well with denim (more on that below) in the summer but was off-put when I realised it as golf themed. I don’t think one would suspect that on first glance though which is what made me push past my hesitance and add it to my wardrobe (the money going to a good cause of course and the item being saved from being passed on elsewhere). 

The hints of red, yellow and blue are what make it a little bit more me. I can add on my trusty yellow jacket and have it blend in seamlessly along with my Dr Martens which have elements of each colour in their print. Don’t forget – there’s sustainability in keeping an item for years on end when the item itself isn’t directly ethical or sustainable, like my boots.

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop

As the title of this post suggests and as I’ve already mentioned, I knew this silk-like shirt would work well with a denim texture clash which brings us back to my DIY, ripped and dip-dyed jeans. I think for most people, the rips would be enough to end their life in a wardrobe but they are still the perfect fit and the rips now allow me to move more freely. Pro tip, though; perhaps don’t rip elasticated jeans as they will just keep. on. ripping. 

The blend of white is what keeps the outfit crisp and clean and leaves for a blanker canvas for accessorising. Also, the block colours of the majority of the outift ties in with the stripes of the shirt. See what I mean about looking at things as a whole? 

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop

ethical outfit ideas - yours again recycled denim chokers - charity shop


whomademyclothes

~ WHO MADE MY CHOKERS ? ~
Simona Uvarovaite, the founder and designer of Yours Again. Yours Again produce their collections in Lithuania but some pieces are also created in Denmark where Simona is based. Their Instagram is full of behind the scenes photos.


Speaking of accessorising, these chokers from Yours Again (a brand in my ethical directory) came into my life with perfect timing. I’m not one for blouses without a top button (this can be easily fixed with a needle and thread of course) but these recycled denim chokers make up for it and quite frankly look better altogether than what another button would do. I’ve never actually worn chokers before although they have always interested me. I believe it’s because I’m quite lazy in the accessories department. You’ll usually only see me with sunglasses and a handbag.

Yours Again turn used and pre-loved denim and jeans into new pieces whether that be chokers like mine or their first collection of waistcoats and jackets. I understand their pieces are on the higher end of the scale in terms of price but I can tell that they are coming from a committed and loving team which means you’ll be able to treasure the journey and story your clothes have been on. Plus – they look amazing and I can’t wait to style them up again soon.

I also added a headscarf to tie in the green of the blouse and I actually love the outcome. It was a decision I made last minute before stepping out the house and sometimes those sorts of decisions are the best kind.

How would you style up these chokers? Have you been second-hand shopping recently? Let me know in the comments!


I’ll be back soon with (hopefully) lots of new content for Fashion Revolution Week

Lots of Love… Tolly Dolly Posh xx

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Salvatore Ferragamo Museum: Art & Fashion – Florence, Italy 🇮🇹

By April 9, 2017 Fashion

This post is coming to you in a very similar fashion to my post about the Gucci museum from summer last year. I’m back travelling on the mainland of Italy so on the last day of the Salvatore Ferragamo Museum’s art and fashion exhibition, I thought I would share some photos for those of you who missed it or are interested in learning more about Italian fashion and culture. Art and fashion go hand-in-hand so having a dedicated space for it was really interesting to see.

Salvatore Ferragamo Museum in Florence, Italy

Salvatore Ferragamo Museum in Florence, Italy

Salvatore Ferragamo Museum in Florence, Italy


locationLOCATION: Museo Salvatore Ferragamo
Palazzo Spini Feroni, Florence, IT  🇮🇹


I believe when the exhibition isn’t taking its place, the museum is purely dedicated to the history of Salvatore Ferragamo itself. For those of you aren’t aware, Ferragamo is one of the leading luxury footwear labels in the world, with the brand now spanning out into a luxury goods empire in itself. After emigrating to the US in 1914, Salvatore found success in California designing made-to-measure shoes for celebrities. Being known for being a shoemaker to the stars and mainly that, didn’t satisfy him entirely, leading him back to Italy and finding himself in Florence, where the museum is today.

Although he still created designs for the likes of Marilyn Monroe and Audrey Hepburn, his work flourished and his local workshop soon grew into a workforce of 700 artisans, producing 350 pairs of shoes a day.

Salvatore Ferragamo Museum in Florence, Italy

For someone who is now dedicated to following in the path of sustainability and ethics, looking back to Ferragamo’s earlier work is vital especially when learning more about Italian fashion in particular. Ferragamo often looked back and took from traditional Tuscan craftsmanship which I think is something we’ve lost in an age of fast-fashion and mass-production; really honouring the production and craft of our clothes and shoes.

But Ferragamo also took from more modern and contemporary practices, looking at new art for inspiration. He often took from the Surrealist period (think Salvador Dali, for example).

Salvatore Ferragamo Museum in Florence, Italy

Salvatore Ferragamo Museum in Florence, Italy

Salvatore Ferragamo Museum in Florence, Italy

Because the exhibition on display wasn’t purely focused on Salvatore Ferragamo’s work, there were many other designers and artistic workings throughout, including pieces from Yohji Yamamoto to Prada and Mila Schön, all demonstrating how art and culture have influenced their work in the past. As an aspiring designer, this is hugely important, especially when researching before starting upon an idea or collection.

I also believe it’s something we’ve lost, especially within the mainstream fashion industry and what the majority of the western world is able to get their hands on. Due to the trickle down effect of haute-couture to the high street, we often lose the meaning of what was originally, and essentially, a work of art. A lot of the art within the exhibition was based on Futurism and contemporary concepts as it’s what heavily influenced Ferragamo as already mentioned.

Salvatore Ferragamo Museum in Florence, Italy - Nick Cave soundsuit

Salvatore Ferragamo Museum in Florence, Italy - Nick Cave soundsuit

One of my personal favourite displays was the set of ‘Soundsuits’ by Nick Cave. Nick Cave is not only a sculptor, he is also a dancer and performance artist and his Soundsuits are some of his most well-known works. The suits are wearable pieces of art, heavily detailed and technically, sculpted, using many different fabrics and textures from feathers and sequins to even human hair. The finished pieces take from different inspirations and cultures including the Dogon of Mali in Western Africa and often symbolise different concepts at one time.

The immense detail is what makes it art and the wearability makes it part of fashion; wearing art to express a message or a story. They’re extremely detailed and intricate up close and if you’ve read my fashion week reviews in the past, you’ll recognise that a common theme of my reviews is my love for pieces which are more heavily decorated and worked upon – pieces of art.

Salvatore Ferragamo Museum in Florence, Italy

Art isn’t just paintings and sculptures though; it’s also music and film and popular culture. It’s about the spirit of a certain time and era, again, something I believe we’re missing nowadays with how much is produced and put in front of us. Can we really put a pin in what the current time is about when it comes to fashion?

Overall the exhibition was really interesting and definitely reinforced how important art is to fashion and how I hope we start to treasure it more and rediscover what fashion as we know it, used to be about.


How does art play a role in fashion, for you? What are some of your favourite pieces of art? Let me know in the comments!

Lots of Love… Tolly Dolly Posh xx

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Pen to Paper Interview with… Heather Knight of Fashion Revolution

By April 4, 2017 Ethical, Pen to Paper

‘Pen to Paper’ is a feature on TDP which involves an informal handwritten form of interview between myself and creatives –  from fashion designers, photographers, journalists, artists and musicians, to people who generally inspire me from day-to-day. 


Fashion Revolution 2017 - Heather Knight Interview

Fashion Revolution began after the Rana Plaza factory collapsed on April 24th, 2013, in order to push brands and open up the conversation about the real issues within the fast-fashion industry. Fashion Revolution helps consumers understand what is going on behind the label, inspiring them to create change and ask questions.
Heather Knight heads up the branding and communications for Fashion Revolution. She makes sure everything looks good and sounds great, from Fashion Revolution campaign materials, fanzines and reports, to website, social media and newsletters. She believes in the power of creativity to make an idea irresistible, and the ability of communications to inspire real change.

 WEBSITE // TWITTER // FACEBOOK // INSTAGRAM // ZINE


Fashion Revolution 2017 - Heather Knight Interview


~ READ THE FULL TRANSCRIPT ~


If you’ve been reading my blog for long enough then you would have read the words ‘Fashion Revolution’ a hundred times over by now. It’s one of the most influential campaigns regarding the fashion industry and I couldn’t be more honoured to be connected to the team in some way. They’re all truly passionate about the work they do and supporting them is one of the easiest decisions I’ve ever had to make.

With Fashion Revolution Week just around the corner (April 24th – April 30th), I thought it would be a great way to start my Pen to Paper series back up and get some direct answers from Heather Knight, who heads up branding and communications.


Even in the past 4 years since Fashion Revolution began, we’ve seen a real shift… both in brands becoming more transparent and in consumers expecting and demanding transparency. There’s still a long journey ahead → We want a radical change in the way our clothes are sourced, produced and purchased, but there’s momentum to change.

What has it been like to watch the fashion industry change over the years?


Fashion Revolution 2017 - Heather Knight Interview

Fashion Revolution 2017 - Heather Knight Interview


We shouldn’t shy away from presenting the shocking, grim realities, but they should be accompanied with inspiration and action. Making people feel guilty isn’t going to change behaviours – that’s been proven not to work. Showing that ethical fashion can look good and feel good and can make your wallet (and the planet) happy is a great way to shift hearts, minds + behaviours.

Do you believe we should focus on the more positive sides of ethical fashion or do you believe talking about the harsh truths is more important?


I personally believe this is one of the reasons Fashion Revolution has been such a powerful initiative. It has opened my eyes to many of the tragedies over the past few years but it has also made me see things in a new light and made me really champion those who are behind our clothes. It’s quite incredible to think that transparency is becoming more important, showing proof that we can get the results we as consumers are now asking for.

Fashion Revolution 2017 - Heather Knight Interview


Buying from ethical brands is an option off their radar – there are misconceptions that ethical fashion is expensive, dull and ‘unfashionable’, but there are some amazing and affordable brands out there. But buying new clothes should be a last resort – there are so many better ways to update your wardrobe, from charity shopping, vintage, swapping or the clothes you already own! ↳ www.fashionrevolution.org/haulternative

What do you think stops the everyday shopper from purchasing from ethical brands?


Last year we had 1,251 brands/retailers respond with #IMadeYourClothes, and over 370 were major global brands. It was great to see G-STAR RAW respond with an interactive map and stories of their producers. American Apparel produced a video, and Marimekko dedicated part of their website to sharing stories about their producers.

With #whomademyclothes, what brands have had the best responses overall?


Fashion Revolution 2017 - Heather Knight Interview


We want to see even more people participating, asking #WhoMadeMyClothes and more brands than ever replying with #IMadeYourClothes and demonstrating transparency in their supply chain. We want a BIGGER LOUDER Fashion Revolution that reaches more people in more countries around the world, inspiring people to think differently about the clothes they buy and wear.

What are your goals for Fashion Revolution in 2017? What can we all do to support it?


GET INVOLVED: www.fashionrevolution.org/get-involved

Thank you so much to Heather for answering some questions, especially when we’re just 20 days away from the big week of pushing for change. Make sure to get involved as much as you can and follow Fashion Revolution throughout the year too. I know I will!


(Images courtesy of Fashion Revolution)


Lots of Love… Tolly Dolly Posh xx

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5 Years of Tolly Dolly Posh | How My Blog Can Help You

By March 29, 2017 General

Whew boy, I can’t believe that I have officially been writing my blog for half a decade! Blogging is a weird and wonderful word and over the past few years I have definitely realised how many blogs and websites there are out there now but I couldn’t be more chuffed with how my very own is turning out. On previous “blog birthdays” or “blogiversaries”, I’ve answered questions about how I blog but this time I wanted to get some of my frequent readers and commenters involved and see how it’s been to read my work and join in with Tolly Dolly Posh along the way. Hell yeah, I’m not only championing my hard work (because yes, it’s been challenging), I’m championing you too!

tolly dolly posh ethical fashion blogger - fame & partner zenith dress


🎉 HAPPY 5th BLOG BIRTHDAY TOLLY DOLLY POSH 🎉


Without trying to big myself up, I wanted to ask some of you who frequently interact with my content why you read my blog and how it’s helped you over the past few years, months, weeks or days you’ve been reading it! It’s a slightly more personal version of one of my previous reader surveys. Hopefully, it will make things a little clearer for new readers and will also celebrate the community which has been created ever since I started writing because obviously, I probably would have stopped or at least pulled back a little if it wasn’t for your continuous support. I may be a small fish in a big sea but it’s definitely a good sea to be in…


JayneNabilaEleanorEdie


When did you start reading my blog?

About three years ago. I had read about you in a magazine, I’m not sure which one.

Edie

I am not exactly sure. I found you through another blogger probably saying how awesome you are. I think a little over a year ago.

Nabila

tolly dolly posh ethical fashion blogger - fame & partner zenith dress

How has my blog inspired you?


In a blogosphere (beauty & fashion specifically) full of shallow, predictable content heavily focused on trends and full of bloggers who are so desperate to please brands that they’ve maybe lost their way a bit, it’s refreshing to see you doing things your own way since the start.

I’ve always cared about ethical shopping and natural products, but it wasn’t until you switched to being more focused on ethical fashion that I really started doing my research and changing my habits. It’s also super inspiring to see someone so young have such a passion for something so important to making our world better, people like you give me hope that things will get better in the future.

Jayne

I would say it’s helped me learn more about ethical fashion and how it can really easily tailor to your style; in no way does ethical fashion have to be drab.

Eleanor

You have inspired me to wear what I want and only what I want. If I feel confident and badass in something, I’m going to wear it, even if my parents say I look like a clown! Posts like ‘How To Soothe A Sore Thumb‘ have massively increased my confidence, and changed my mindset. They taught me that life’s too short to conform, and that’s a priceless lesson!

Edie

tolly dolly posh ethical fashion blogger - fame & partner zenith dress

Has my blog helped you become a conscious consumer?


I have never been the best buyer of clothes since I love shopping but reading some of the newer posts by you has helped me to realise that not every piece of clothing is created equally. I have also learned that having maybe fewer clothes isn’t a bad thing and how to really have less.

Nabila

You’re the reason I’m so aware of ethical fashion! That’s now the main focus of my own blog, and I’m doing presentations in my school about it. I feel extremely passionate about the subject, and I would now class myself as a conscious consumer now. Yay!

Edie

The ethical book reviews on your blog have really helped me to further my knowledge and make educated choices about the clothes I buy. The ethical directory you have on your blog is a fantastic way to easily access ethical brands and have helped me find some brands that I’m absolutely in love with!

Eleanor

I’ve got a long book list from reading your blog and have already watched some eye-opening documentaries off the back of your recommendations and that’s the best first steps anyone could ask for. I’ve actively stopped shopping with brands that I know are problematic like H&M, Topshop and Primark and am now spending more time learning how to sew so I can make as much of my own stuff as possible going forward.

Jayne

tolly dolly posh ethical fashion blogger - fame & partner zenith dress

tolly dolly posh ethical fashion blogger - fame & partner zenith dress


WHAT I WORE: Zenith Dress (Fame & Partners)* 


What would you like to see more of? 


On the blog I would love to see more feminist posts as I loved the one on feminist shirts. I would also love to see more posts asking and answering questions to things that are being talked about or are popular questions.

Nabila

I would say posts that expand on the brands mentioned in your ethical directory so perhaps more information on a few of your favourite brands with your favourite pieces from the brand (like a wish list for the company).

Eleanor

Whatever captures your heart and inspires you. Always write for passion. Your blog is special because you can tell that you really care about the subject and have gone to a lot of effort to do the research and put it together in a way that is accessible to a wide range of people. I’d love to see more bloggers taking a page from your book and going back to the specific thing that they are passionate about, the trigger that got them writing in the first place.

Jayne

Receiving these responses really solidified how happy and proud I am of the work I’m doing right now. I think I’ve definitely found my feet even if it’s taken me five whole years to get here. Of course I’m always looking to improve and make things even more accessible and enjoyable for you, the readers, so please feel free to send over your own responses! Let me know in the comments what you’d like to see and perhaps I can make it happen!

For now though, once again, thank you so much for reading and giving me such incredible opportunities over these past few years. I suppose we should say ‘here’s to another five’ but perhaps this site will be a platform for something even greater by then. Take a look back at some of my favourite posts in the meantime and keep updated by following me on Twitter, FacebookInstagram and all those magical places.

THANK YOU! 👊

  Lots of Love… Tolly Dolly Posh xx

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How Millennials and Generation Z Can Become More Ethical

By March 21, 2017 Ethical

A common theme when I asked around for some questions and blog post ideas after racking my brain for days, ended up being about the younger generation and ethical fashion. Of course, that’s rather relevant seeing as I’m part of what some would class as “Generation Z”; the not-quite millennials.

Ethical Fashion for Millennials and Generation Z - Fashion Revolution


FEATURED: Clarabella Bag £33.00 (What Daisy Did)* // Zhandra Rhodes Top (People Tree) // Fashion Revolution Instagram // Bluetooth Speaker (UE Roll)* // Nike Trainers (old – JD Sports)*


Whenever I talk about my generation and being a teen today, I always have to reiterate how my experience isn’t necessarily the bog-standard norm for people my age and for people in let’s say, the UK. Without trying to sound pretentious, the situations I’ve been put into have opened me up to alternative ways of living and viewing different aspects of life, especially in more recent times. This doesn’t, however, mean that I’m oblivious to teen culture. My earliest blog posts are an insight into that with my focus on celebrity style and bargain buys; I’ve lived that but now my eyes have been opened.

And I think that’s a good segue into the core of this blog post. I was talking to someone recently about social media and how it plays a part in teenagers and politics and it brought to head my true opinion on what I believe about our age group. On the one hand, I couldn’t be happier that we have so many incredible platforms to play with and use right at our fingertips.

It’s opened up so many different conversations and gives us the ability to be inundated with unique angles and perspectives that we wouldn’t necessarily get anywhere else. We have the freedom to learn about whatever we want and talk to whoever we want and express whatever we want and I don’t see why anyone should be complaining about that.

Ethical Fashion for Millennials and Generation Z - Fashion Revolution

In my mind, the problem which comes with that, is the idea of sitting back and letting everyone else do the work. It’s extremely easy to think that there are enough active people and citizens out there because when we refresh the page, there’s something new from them. There’s a huge difference between being a participant in what is going on around us and actually being part of what is going on around us. I’m not just saying this relates to teens and young adults; we all know

I’m not just saying this relates to teens and young adults; we all know from these platforms that there are plenty of older people who like to talk but not do, but if I’m going to relate this to ethical issues in particular, then I believe this is one of the stumbling blocks we face.

The younger generations are much more aware of the issues and that’s hugely important because it means they are being informed and influenced in some way. The more the issues to do with, say, the fast-fashion industry are discussed, the more we’ll start to question things and wonder if we’re part of the problem. Being actively involved in changing our ways is perhaps a little harder but this all seems to stem from old habits.

When I started my blog at age 11, I used to go into high-street shops with the main objective of buying as much as I could with the £10 note in my hand. An unsuccessful shopping trip would be one which left me close to empty-handed. The thrill of buying as much as you can with as little as possible is understanding, especially when you’re younger and money is sparse.

Ethical Fashion for Millennials and Generation Z - Labour Behind the Label

I treasure money like gold now, understanding and knowing it’s true value; saving up for investments, my future and experiences rather than anything too materialistic, unlike when I was younger and it was a fun thing to use and play with. I’d buy t-shirts and dresses in the sale for prices as little as £3 and I’d be utterly satisfied. I can only believe that this was because due being brought up on the idea of more meaning more, due to western society, consumption and commercialism (wow, that’s a big sentence).

Unfortunately, I think this is still true of many younger people and as I said, it has a lot to do with money. When you’re a teen, you’re either saving for the future or you’re struggling to even put together a double-figure number, so when it comes to clothes and it comes to accessible products to buy, the cheapest option is always going to be easiest and on the surface, seem more worthwhile.

This especially true when you add the ‘millennial’ mindset on top of that; according to a study by the Harris Group, 72% of millennials would now prefer to spend money on experiences rather than physical products. This doesn’t mean we aren’t buying physical products, it just means we’d rather spend less and save the bulk for travelling and experiencing new opportunities. We’re definitely not avoiding buying physical products – it’s hard to imagine somebody going on a vacation or heading to a festival without buying new clothes to wear nowadays, isn’t it?

Ethical Fashion for Millennials and Generation Z - Fashion Revolution

Getting people out of this mindset and into a more conscious one is a little difficult when ethical fashion, unfortunately, has a stigma of being more expensive. I’m going to say this rather bluntly; ethical fashion isn’t more expensive if you stop buying as much as you usually would. The only reason ethical fashion is known to be expensive is because one piece can often be the price of two fast-fashion pieces. It’s why it often gets referred to as ‘slow fashion’. It’s about consuming more slowly and considerately; saving the money you would spend on a handful of trend focused pieces, for fewer, more long lasting and of course, ethically and sustainably made items.

Once our mindsets have been changed, ethical fashion won’t be expensive. It will be the way we shop. The industry will move and we’ll head in a more positive direction as a whole. We have to start thinking about it differently but unfortunately, just reading headlines and taking in tweets isn’t going to change anything drastically. Just being aware doesn’t cut it anymore.

So, how exactly, especially as part of the younger generation, do we go about changing our ways and become more actively involved in making positive actions happen?

Ethical Fashion for Millennials and Generation Z - Fashion Revolution

Change your mindset…

Start believing that less is more. Conscious consumerism may not be the final answer to change how the industry works, but it’s one of the easiest ways to start getting involved. This wonderful quote by Anna Lappe which I’ve included before on my blog says it all, ‘Every time you spend money, you’re casting a vote for the kind of world you want’. Use your vote more wisely. Think about whether you’ll actually end up using or wearing something you buy. Be conscious not just aware.

Help others change their mindset too…

If you’re out shopping with someone; why not ask them questions? Get them to think about why they’re buying each item. You don’t have to pressure them or fill them with a sense of guilt by showing them screenshots of a collapsed factory (that’s a bit extreme) but introducing this thought-process gradually is a big step. It will also make you truly appreciate everything you touch and feel. I can no longer go into a shop without questioning things now. I’m always asking where? Who? How?

For a slightly more extreme approach, take look at Craftivist Collective’s ‘Mini Fashion Statements’ idea.

Take part in Fashion Revolution…

If we’re a generation that thrives on getting ourselves out there and getting stuck in with new and exciting experiences, then physically taking part in some form of activism can be a great place to start.

Fashion Revolution was created after the Rana Plaza disaster in 2013, and now pushes for change within the industry throughout the whole year but especially during the month of April. Take a look at their website and see if there are any events on in your area that you can be a part of. It’s a global event as well, so there’s nothing stopping you from finding an event in your country or even.

Ethical Fashion for Millennials and Generation Z - Labour Behind the Label

Get answers…

It’s all well and good celebrating when a brand answers a broad question about how they run in terms of ethics and sustainability, but actually asking the questions yourself and pushing them constantly will make them aware that change is needed. One of the questions I’m currently trying to ask is directed at Jack Wills. They recently released the news that they would be openly sharing where their products are manufactured, on their website, but I have yet to easily find this list and in my opinion, that’s a little disappointing.

Since publishing this post, Jack Wills have tweeted me with a link to their “Fabric of Jack” campaign.

So, if you’re curious – ask. Curiosity doesn’t kill the cat in this scenario, it leads to something more positive. This also links in with Fashion Revolution and the #WhoMadeMyClothes campaign.

Donate to those who are helping directly…

Initiatives like Labour Behind The Label are striving to help those affected by the issues in the fast-fashion industry, protecting, supporting and empowering garment workers worldwide. They have some incredible campaigns running which you can donate to in order to support their wider work. Donating can help Labour Behind The Label put pressure on brands, support those have been exploited and overall, help us move forward in making the industry a more positive space.

What do you think Millennials and Generation Z could be doing better in terms of ethics? How are you being more active? Let me know in the comments!

  Lots of Love… Tolly Dolly Posh xx

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Why YouTube Haul Videos Don’t Have to Be Problematic

By March 12, 2017 Ethical, YouTube

For those of you know aren’t familiar with the term ‘haul video’, here’s a brief description. A haul on YouTube is a video showcasing someone’s recently purchased items. They’re hugely successful especially when it comes to fashion, with some videos receiving views in the millions. The problematic side of this comes down to the frequency of uploads and the vast amount of people being influenced by them; it’s the opposite of celebrating conscious consuming.

Fashion Revolution & the Issue with Youtube Haul Videos - fashion haulternative

I don’t want this to be a negative, guilt-inducing article because I too, at one point, was an avid haul-watching-aholic. In fact, I used to upload haul videos myself back when I was somewhat active on YouTube (meaning I am part of the 21,500,000 videos on YouTube including the word ‘haul’ in the title). I’m not here to tell you to stop watching them or to stop making them, in fact, I’m going to avoid that completely; hence the title. But, just to continue on from my introduction, I will expand on why it doesn’t match up with what I believe should be more beneficial to us.

Haul videos promote consumption, and that’s just a fact nobody can avoid. The reason for haul videos isn’t just to spread the love of what we own, it’s to spread the love of what we own for somebody else to then enjoy by purchasing it themselves. It’s also not even about that anymore due to the rise of influencer marketing where products are paid to be featured in them or they’d been paid for by a brand in hopes of a feature, too.

If you’ve read my blog post about using your audience for change, you’ll know how important I believe the word ‘influencer’ is and how relevant it is to what I have to say in this post, too.

Fashion Revolution & the Issue with Youtube Haul Videos - Marzia Haulternative


~ CLOTHES SWAP ~


With haul videos being so influential in what we buy, especially within the younger generations, they can be problematic if we’re going to make sustainability a priority. It’s also problematic if the brands being promoted are perhaps not as ethical as we might like because they gain interest and that sends a signal to them that they’re ‘working’ or that they’re successful.

There’s a great quote by Anna Lappe which is, “Every time you spend money, you’re casting a vote for the kind of world you want.”, and I think it rings true for how we approach influence as well. Every time you promote a brand, you’re casting a vote for what kind of world you want other people to cast a vote for too.

So, why do I think haul videos don’t have to be problematic? It’s once again all to do with influence and the message put across. Although I’ve been wanting to write about this topic for a while now, the final push came when I watched one of Marzia (CutiePieMarzia)’s videos; a haul video, to be precise. Throughout the whole video she touched on ethics, even if it was just showing a brand’s core values and towards the end, she explained it all in further detail, explaining why buying items you truly love is more important than buying items you’ll only wear a handful of times even if they’re not necessarily ethical in the first place.

As much as I want to promote ethical shopping, it can be a difficult transition to make but this is a really great starting place not only for us, the viewers but also for content creators and how they approach these topics gradually and naturally.

Fashion Revolution & the Issue with Youtube Haul Videos - Marzia Haulternative


~ HAULTERNATIVE ~


One of the reasons I picked out Marzia specifically is because she has a large audience and if we’re going to talk about influence then we should talk about those who can influence the most. It’s really refreshing to see somebody at least opening the conversation, which I think we could do with a lot more of. On the grand scheme of things, no reputations would be harmed and brands aren’t going to back away from working with someone if they’re only naturally introducing a concept. In my opinion, there’s nothing to lose.

Another great example of someone with a wide audience is Liv from What Olivia Did. I’ve been a huge fan of Liv’s blog for years now but recently she did a post all about consumerism and it was honest. She didn’t make herself out to be anything more than she is, and that’s something we should value when it comes to these issues. We need transparency across the board.

These two examples are just small ways haul videos and fashion content can become less consumption based. I think constantly dropping in ideas and mentions of what we all need to work towards is actually sometimes more important and influential than huge statements once in a while. Consistency and commitment to a message are key.

Fashion Revolution & the Issue with Youtube Haul Videos - Tolly Dolly Posh Love Story


~ SUBSCRIBE TO FASHION REVOLUTION ~


There are other ways, though, which takes me back to Marzia once again because, over the past couple of years, she’s taken part in Fashion Revolution’s #Haulternative campaign which focuses on exactly what I’m talking about; more positive and conscious consumption. Fashion Revolution have a wide range of content ideas for when Fashion Revolution day comes around, which I would highly recommend taking a look at if you are a blogger or influencer yourself.

One of these #Haulternative ideas is one I participated in and uploaded myself. The idea of a ‘Love Story’ haul involves sharing items of clothing you’ve had in your wardrobe for longer than just a few days. It’s still technically a haul because you’re sharing a collection of products, but it’s about sharing the idea of rekindling the love you originally had for them. It’s also about sentimentality (you can read more about how that’s important to sustainability here) and prolonging the number of times you use and wear something.

Fashion Revolution & the Issue with Youtube Haul Videos - Tanya Burr Most Worn Items


~ MOST WORN ~


A video which wasn’t directly for Fashion Revolution but was along the same vein was by Tanya Burr. She posted a video about the most worn items in her wardrobe and even if the products and brands she was promoting weren’t necessarily ethical, she was engaging with the concept that clothes can last.

All of the messages add up and contribute to a more positive influence online. We just need more people to participate and learn more themselves. I will say it for the 783rd time – education is vital and is something we all need and can do with more of. I’m still learning about how to become a better shopper and a better influencer. Why don’t we start thinking about how we all can, too?


Do you think YouTube hauls are problematic? What hauls have you seen which are more positive? Let me know in the comments! Let’s discuss…

Lots of Love… Tolly Dolly Posh xx

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